{"id":96012,"date":"2026-06-29T08:38:08","date_gmt":"2026-06-29T08:38:08","guid":{"rendered":"https:\/\/transportjournal.com\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/"},"modified":"2026-06-29T08:38:08","modified_gmt":"2026-06-29T08:38:08","slug":"aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/","title":{"rendered":"Aydin centraliza a cadeia de suprimentos na Kraft Heinz"},"content":{"rendered":"<p>A Kraft Heinz Company anunciou uma reestrutura\u00e7\u00e3o abrangente de sua organiza\u00e7\u00e3o operacional global, que entrar\u00e1 em vigor em 1\u00ba de julho de 2026. O objetivo dessa medida \u00e9 acelerar o crescimento, aprimorar o foco e distribuir os recursos de forma mais eficiente por meio do portf\u00f3lio das marcas conhecidas.<\/p>\n<h3>Nova divis\u00e3o regional<\/h3>\n<p>No \u00e2mbito da nova estrutura, a Kraft Heinz ser\u00e1 dividida em tr\u00eas regi\u00f5es: Am\u00e9rica do Norte, Europa e Mercados Desenvolvidos e Emergentes do Pac\u00edfico. A regi\u00e3o dos mercados emergentes abranger\u00e1 os mercados emergentes asi\u00e1ticos, bem como os mercados emergentes ocidentais e orientais. Marcel Regis atuar\u00e1 como presidente regional para os mercados emergentes. Os pa\u00edses europeus, que atualmente est\u00e3o organizados nos mercados emergentes ocidentais e orientais, ser\u00e3o transferidos para a categoria de mercados desenvolvidos do Pac\u00edfico, liderada por Willem Brandt. A Am\u00e9rica do Norte, que inclui os EUA e o Canad\u00e1, permanecer\u00e1 sob a lideran\u00e7a de Nico Amaya.<\/p>\n<h3>Foco em compras e cadeia de suprimentos<\/h3>\n<p>Um componente central da reestrutura\u00e7\u00e3o \u00e9 a fus\u00e3o da \u00e1rea de compras e cadeia de suprimentos em uma fun\u00e7\u00e3o central. Esta ser\u00e1 liderada por Janelle Aydin (foto), que assumir\u00e1 o papel de Chief Procurement and Supply Chain Officer Global. Essa decis\u00e3o visa otimizar a gest\u00e3o de toda a cadeia de valor e fortalecer a resili\u00eancia da cadeia de suprimentos. Com essa fun\u00e7\u00e3o central, a Kraft Heinz espera uma utiliza\u00e7\u00e3o mais eficiente dos recursos e uma melhor capacidade de resposta \u00e0s mudan\u00e7as do mercado.<\/p>\n<p>Steve Cahillane, CEO da Kraft Heinz, comentou sobre as mudan\u00e7as: \u201cEstamos criando um impulso em muitas \u00e1reas da empresa, e essa nova estrutura nos ajudar\u00e1 a acelerar e escalar nosso progresso de forma significativa.\u201d A fus\u00e3o de compras e cadeia de suprimentos deve n\u00e3o apenas aumentar a efici\u00eancia, mas tamb\u00e9m permitir uma melhor integra\u00e7\u00e3o dos processos.<\/p>\n<p>No decorrer dessa reestrutura\u00e7\u00e3o, Cory Onell, Chief Omnichannel Sales &amp; Asia Emerging Markets Officer, e Flavio Torres, Global Chief Supply Chain Officer, deixar\u00e3o seus cargos atuais. Ambos, no entanto, permanecer\u00e3o na empresa como consultores durante um per\u00edodo de transi\u00e7\u00e3o.<\/p>\n<p>Cahillane enfatizou ainda:<\/p>\n<blockquote>\n<p>\u201cComo empresa, provamos que marcas ic\u00f4nicas podem evoluir, escalar e ter sucesso. Essa nova estrutura posiciona a Kraft Heinz para desbloquear todo o potencial de nosso portf\u00f3lio e impulsionar um crescimento sustent\u00e1vel e orientado por volume em nosso neg\u00f3cio global.\u201d<\/p>\n<\/blockquote>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.kraftheinzcompany.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">www.kraftheinzcompany.com<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A Kraft Heinz Company anunciou uma reestrutura\u00e7\u00e3o que entrar\u00e1 em vigor em 1\u00ba de julho de 2026, para aumentar o crescimento e a efici\u00eancia.<\/p>\n","protected":false},"author":12,"featured_media":96007,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1626,1622,1623,1617,1615,44519,44344],"tags":[2206,10702,25989,31189,31190,25990,2207,4018,29883,4110,2995,66166,2211,2212,66167,2214,2215,66168,10460,10461,66169,2123,66170,66171,4123,5840,2821,1831,31201,66172,29896,29897,3015,10722,10723,66173,66174,3602,2829,26010,66175,66176,51127,51128,66177,66178,66179,1857,2106,3029,2242,51135,15427,66180,4149,15429],"class_list":["post-96012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-americas","category-asia-pacifico","category-europa","category-expedicao-e-logistica","category-pessoas-e-empresas","category-produtos-de-consumo","category-produtos-pereciveis","tag-amelioration-de-lefficacite","tag-amerique-du-nord","tag-approvisionnement","tag-asian-markets","tag-asiatische-maerkte","tag-beschaffung","tag-chaine-dapprovisionnement","tag-chaine-de-valeur","tag-changements-de-marche","tag-croissance","tag-croissance-durable","tag-deutsch-kraft-heinz","tag-digital-transformation","tag-digitale-transformation","tag-division-regionale","tag-efficiency-improvement","tag-effizienzsteigerung","tag-emerging-markets","tag-europa","tag-europe","tag-fachkraeftemangel-english-kraft-heinz","tag-gestion-de-la-chaine-dapprovisionnement","tag-global-restructuring","tag-globale-umstrukturierung","tag-growth","tag-lieferkette","tag-logistics-providers","tag-logistikdienstleister","tag-marches-asiatiques","tag-marches-emergents","tag-market-changes","tag-marktveraenderungen","tag-nachhaltiges-wachstum","tag-nordamerika","tag-north-america","tag-omnichannel-sales","tag-omnichannel-vertrieb","tag-penurie-de-competences","tag-prestataires-logistiques","tag-procurement","tag-regional-division","tag-regionale-aufteilung","tag-resource-utilization","tag-ressourcennutzung","tag-restructuration-mondiale","tag-schwellenlaender","tag-skills-shortage-francais-kraft-heinz","tag-supply-chain","tag-supply-chain-management","tag-sustainable-growth","tag-transformation-numerique","tag-utilisation-des-ressources","tag-value-chain","tag-ventes-omnicanales","tag-wachstum","tag-wertschoepfungskette"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Aydin centraliza a cadeia de suprimentos na Kraft Heinz - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Aydin centraliza a cadeia de suprimentos na Kraft Heinz - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"A Kraft Heinz Company anunciou uma reestrutura\u00e7\u00e3o que entrar\u00e1 em vigor em 1\u00ba de julho de 2026, para aumentar o crescimento e a efici\u00eancia.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/\" \/>\n<meta property=\"og:site_name\" content=\"ITJ | International Transport Journal\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-29T08:38:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788-1200x675.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Andreas Haug\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andreas Haug\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/\"},\"author\":{\"name\":\"Andreas Haug\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/cf538b3157f15afd7589245a4b3dbd25\"},\"headline\":\"Aydin centraliza a cadeia de suprimentos na Kraft Heinz\",\"datePublished\":\"2026-06-29T08:38:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/\"},\"wordCount\":427,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788.png\",\"keywords\":[\"am\u00e9lioration de l'efficacit\u00e9\",\"Am\u00e9rique du Nord\",\"approvisionnement\",\"Asian markets\",\"asiatische M\u00e4rkte\",\"Beschaffung\",\"cha\u00eene d'approvisionnement\",\"cha\u00eene de valeur\",\"changements de march\u00e9\",\"croissance\",\"croissance durable\",\"Deutsch Kraft Heinz\",\"digital transformation\",\"digitale Transformation\",\"division r\u00e9gionale\",\"efficiency improvement\",\"Effizienzsteigerung\",\"emerging markets\",\"Europa\",\"Europe\",\"Fachkr\u00e4ftemangel English Kraft Heinz\",\"gestion de la cha\u00eene d'approvisionnement\",\"global restructuring\",\"globale Umstrukturierung\",\"growth\",\"Lieferkette\",\"logistics providers\",\"Logistikdienstleister\",\"march\u00e9s asiatiques\",\"march\u00e9s \u00e9mergents\",\"market changes\",\"Marktver\u00e4nderungen\",\"nachhaltiges Wachstum\",\"Nordamerika\",\"North America\",\"omnichannel sales\",\"Omnichannel-Vertrieb\",\"p\u00e9nurie de comp\u00e9tences\",\"prestataires logistiques\",\"procurement\",\"regional division\",\"regionale Aufteilung\",\"resource utilization\",\"Ressourcennutzung\",\"restructuration mondiale\",\"Schwellenl\u00e4nder\",\"skills shortage Fran\u00e7ais Kraft Heinz\",\"Supply Chain\",\"Supply Chain Management\",\"sustainable growth\",\"transformation num\u00e9rique\",\"utilisation des ressources\",\"value chain\",\"ventes omnicanales\",\"Wachstum\",\"Wertsch\u00f6pfungskette\"],\"articleSection\":[\"Am\u00e9ricas\",\"\u00c1sia\\\/Pac\u00edfico\",\"Europa\",\"Expedi\u00e7\u00e3o de Mercadorias e Log\u00edstica\",\"Pessoas e empresas\",\"Produtos de consumo\",\"Produtos perec\u00edveis\"],\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/\",\"name\":\"Aydin centraliza a cadeia de suprimentos na Kraft Heinz - ITJ | International Transport Journal\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788.png\",\"datePublished\":\"2026-06-29T08:38:08+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/#primaryimage\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788.png\",\"contentUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788.png\",\"width\":2387,\"height\":1342},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/2026\\\/06\\\/29\\\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Aydin centraliza a cadeia de suprimentos na Kraft Heinz\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#website\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/\",\"name\":\"ITJ | International Transport Journal\",\"description\":\"Stay informed with the latest global news from the transport, logistics, and supply chain industries. Transport Journal delivers expert insights, analysis, and updates across shipping, aviation, intermodal, and forwarding.\",\"publisher\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#organization\",\"name\":\"Logismedia Group AG\",\"alternateName\":\"Logismedia Group AG\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/09\\\/Logo_ITJ.png\",\"contentUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/09\\\/Logo_ITJ.png\",\"width\":799,\"height\":326,\"caption\":\"Logismedia Group AG\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/56456496\\\/admin\\\/dashboard\\\/\",\"https:\\\/\\\/www.instagram.com\\\/logismediagroup\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@LogiamediaGroupAG\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/#\\\/schema\\\/person\\\/cf538b3157f15afd7589245a4b3dbd25\",\"name\":\"Andreas Haug\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/pt-pt\\\/author\\\/andreas\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Aydin centraliza a cadeia de suprimentos na Kraft Heinz - ITJ | International Transport Journal","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/","og_locale":"pt_PT","og_type":"article","og_title":"Aydin centraliza a cadeia de suprimentos na Kraft Heinz - ITJ | International Transport Journal","og_description":"A Kraft Heinz Company anunciou uma reestrutura\u00e7\u00e3o que entrar\u00e1 em vigor em 1\u00ba de julho de 2026, para aumentar o crescimento e a efici\u00eancia.","og_url":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/","og_site_name":"ITJ | International Transport Journal","article_published_time":"2026-06-29T08:38:08+00:00","og_image":[{"width":1200,"height":675,"url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788-1200x675.png","type":"image\/png"}],"author":"Andreas Haug","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Andreas Haug","Tempo estimado de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/#article","isPartOf":{"@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/"},"author":{"name":"Andreas Haug","@id":"https:\/\/transportjournal.com\/pt-pt\/#\/schema\/person\/cf538b3157f15afd7589245a4b3dbd25"},"headline":"Aydin centraliza a cadeia de suprimentos na Kraft Heinz","datePublished":"2026-06-29T08:38:08+00:00","mainEntityOfPage":{"@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/"},"wordCount":427,"commentCount":0,"publisher":{"@id":"https:\/\/transportjournal.com\/pt-pt\/#organization"},"image":{"@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788.png","keywords":["am\u00e9lioration de l'efficacit\u00e9","Am\u00e9rique du Nord","approvisionnement","Asian markets","asiatische M\u00e4rkte","Beschaffung","cha\u00eene d'approvisionnement","cha\u00eene de valeur","changements de march\u00e9","croissance","croissance durable","Deutsch Kraft Heinz","digital transformation","digitale Transformation","division r\u00e9gionale","efficiency improvement","Effizienzsteigerung","emerging markets","Europa","Europe","Fachkr\u00e4ftemangel English Kraft Heinz","gestion de la cha\u00eene d'approvisionnement","global restructuring","globale Umstrukturierung","growth","Lieferkette","logistics providers","Logistikdienstleister","march\u00e9s asiatiques","march\u00e9s \u00e9mergents","market changes","Marktver\u00e4nderungen","nachhaltiges Wachstum","Nordamerika","North America","omnichannel sales","Omnichannel-Vertrieb","p\u00e9nurie de comp\u00e9tences","prestataires logistiques","procurement","regional division","regionale Aufteilung","resource utilization","Ressourcennutzung","restructuration mondiale","Schwellenl\u00e4nder","skills shortage Fran\u00e7ais Kraft Heinz","Supply Chain","Supply Chain Management","sustainable growth","transformation num\u00e9rique","utilisation des ressources","value chain","ventes omnicanales","Wachstum","Wertsch\u00f6pfungskette"],"articleSection":["Am\u00e9ricas","\u00c1sia\/Pac\u00edfico","Europa","Expedi\u00e7\u00e3o de Mercadorias e Log\u00edstica","Pessoas e empresas","Produtos de consumo","Produtos perec\u00edveis"],"inLanguage":"pt-PT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/","url":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/","name":"Aydin centraliza a cadeia de suprimentos na Kraft Heinz - ITJ | International Transport Journal","isPartOf":{"@id":"https:\/\/transportjournal.com\/pt-pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/#primaryimage"},"image":{"@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788.png","datePublished":"2026-06-29T08:38:08+00:00","breadcrumb":{"@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/"]}]},{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/#primaryimage","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788.png","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/Aydin_CPSO_Headshot-PNG-scaled-aspect-ratio-1400-788.png","width":2387,"height":1342},{"@type":"BreadcrumbList","@id":"https:\/\/transportjournal.com\/pt-pt\/2026\/06\/29\/aydin-centraliza-a-cadeia-de-suprimentos-na-kraft-heinz\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/transportjournal.com\/pt-pt\/"},{"@type":"ListItem","position":2,"name":"Aydin centraliza a cadeia de suprimentos na Kraft Heinz"}]},{"@type":"WebSite","@id":"https:\/\/transportjournal.com\/pt-pt\/#website","url":"https:\/\/transportjournal.com\/pt-pt\/","name":"ITJ | International Transport Journal","description":"Stay informed with the latest global news from the transport, logistics, and supply chain industries. Transport Journal delivers expert insights, analysis, and updates across shipping, aviation, intermodal, and forwarding.","publisher":{"@id":"https:\/\/transportjournal.com\/pt-pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/transportjournal.com\/pt-pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Organization","@id":"https:\/\/transportjournal.com\/pt-pt\/#organization","name":"Logismedia Group AG","alternateName":"Logismedia Group AG","url":"https:\/\/transportjournal.com\/pt-pt\/","logo":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/transportjournal.com\/pt-pt\/#\/schema\/logo\/image\/","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","width":799,"height":326,"caption":"Logismedia Group AG"},"image":{"@id":"https:\/\/transportjournal.com\/pt-pt\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/56456496\/admin\/dashboard\/","https:\/\/www.instagram.com\/logismediagroup\/","https:\/\/www.youtube.com\/@LogiamediaGroupAG"]},{"@type":"Person","@id":"https:\/\/transportjournal.com\/pt-pt\/#\/schema\/person\/cf538b3157f15afd7589245a4b3dbd25","name":"Andreas Haug","url":"https:\/\/transportjournal.com\/pt-pt\/author\/andreas\/"}]}},"_links":{"self":[{"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/posts\/96012","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/comments?post=96012"}],"version-history":[{"count":0,"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/posts\/96012\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/media\/96007"}],"wp:attachment":[{"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/media?parent=96012"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/categories?post=96012"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/transportjournal.com\/pt-pt\/wp-json\/wp\/v2\/tags?post=96012"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}