{"id":77444,"date":"2026-02-17T08:30:11","date_gmt":"2026-02-17T08:30:11","guid":{"rendered":"https:\/\/transportjournal.com\/2026\/02\/17\/anaplan-nomeia-laurent-martini-como-diretor-geral-da-emea\/"},"modified":"2026-02-17T09:45:47","modified_gmt":"2026-02-17T08:45:47","slug":"anaplan-nomeia-laurent-martini-como-diretor-geral-da-emea","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/pt-pt\/2026\/02\/17\/anaplan-nomeia-laurent-martini-como-diretor-geral-da-emea\/","title":{"rendered":"Anaplan nomeia Laurent Martini como Diretor Geral da EMEA"},"content":{"rendered":"<p>Anaplan nomeou Laurent Martini como o novo diretor-geral para a regi\u00e3o da Europa, Oriente M\u00e9dio e \u00c1frica (EMEA). Martini, que possui mais de duas d\u00e9cadas de experi\u00eancia na ind\u00fastria de software, assumir\u00e1 a responsabilidade pelo crescimento da receita e pelo fortalecimento da posi\u00e7\u00e3o de mercado da empresa nesta regi\u00e3o a partir de 16 de fevereiro de 2026. Entre os clientes da Anaplan na EMEA est\u00e3o marcas renomadas como AB InBev, Bayer e JLR.<\/p>\n<p>Martini reportar\u00e1 diretamente a Greg Randolph, presidente e diretor de receita da Anaplan, e se tornar\u00e1 membro do Comit\u00ea Executivo da empresa. Randolph comentou positivamente sobre a nomea\u00e7\u00e3o e destacou a vasta experi\u00eancia de Martini em escalar software corporativo e em construir equipes de alto desempenho voltadas para o cliente. \u201cO impressionante hist\u00f3rico de Laurent em maximizar o valor para o cliente ser\u00e1 crucial enquanto continuamos a acelerar nosso crescimento na EMEA\u201d, disse Randolph.<\/p>\n<p>Antes de sua mudan\u00e7a para a Anaplan, Martini atuou como vice-presidente de vendas na regi\u00e3o EMEA da Splunk, onde foi respons\u00e1vel por um crescimento cont\u00ednuo de 20% ao ano. Anteriormente, ele liderou a Pure Storage como diretor-geral para a Fran\u00e7a durante um per\u00edodo de forte crescimento, onde a receita aumentou de 5 milh\u00f5es de USD para 54 milh\u00f5es de USD em quatro anos. Martini tamb\u00e9m ocupou v\u00e1rias posi\u00e7\u00f5es de lideran\u00e7a na Symantec, incluindo a de gerente de pa\u00eds para a Fran\u00e7a, onde supervisionou um neg\u00f3cio com um volume de 100 milh\u00f5es de USD.<\/p>\n<p>Martini enfatizou os desafios que os l\u00edderes enfrentam na regi\u00e3o EMEA e a necessidade de tomar decis\u00f5es complexas de forma r\u00e1pida e segura. Ele v\u00ea a Anaplan, com sua plataforma baseada em IA e seu portf\u00f3lio crescente de aplica\u00e7\u00f5es e agentes de IA baseados em fun\u00e7\u00f5es, em uma posi\u00e7\u00e3o \u00fanica para ajudar os clientes a se manterem \u00e0 frente da concorr\u00eancia. \u201cEstou ansioso para fazer parte desta equipe talentosa e trabalhar em estreita colabora\u00e7\u00e3o com nossos clientes e parceiros para acelerar seu sucesso e impulsionar um crescimento significativo na regi\u00e3o\u201d, disse Martini.<\/p>\n<p>Anaplan \u00e9 uma plataforma de planejamento e an\u00e1lise de cen\u00e1rios baseada em IA, com sede em Miami, que visa otimizar os processos de decis\u00e3o em um ambiente de neg\u00f3cios complexo. A empresa apoia mais de 2.500 marcas globais na tomada de decis\u00f5es estrat\u00e9gicas e no aumento de sua competitividade.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.anaplan.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">www.anaplan.com<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Anaplan nomeou Laurent Martini como Diretor Geral para a EMEA, com o objetivo de fortalecer o crescimento da receita e a posi\u00e7\u00e3o de mercado da empresa nesta regi\u00e3o.<\/p>\n","protected":false},"author":12,"featured_media":77439,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1626,1623,1617,1615],"tags":[17469,17470,17471,17472,17473,5586,17474,17475,17476,2211,2212,17477,4114,17478,17479,17480,17481,17482,11992,17483,17484,17485,17486,17487,8226,8227,17488,17489,17490,17491,17492,8229,17493,4140,5611,17494,17495,17496,17497,17498,17499,17500,2242,15158,17501,17502],"class_list":["post-77444","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-americas","category-europa","category-expedicao-e-logistica","category-pessoas-e-empresas","tag-ab-inbev","tag-accelerating-growth","tag-accelerer-la-croissance","tag-ai-driven-platform","tag-bayer","tag-croissance-des-revenus","tag-decisions-strategiques","tag-defis-des-dirigeants","tag-deutsch-anaplan","tag-digital-transformation","tag-digitale-transformation","tag-directeur-general-emea","tag-emea-region","tag-enterprise-software","tag-entscheidungsprozesse-optimieren-english-anaplan","tag-fuehrungskraefte-herausforderungen","tag-geschaeftsfuehrer-emea","tag-jlr","tag-ki-gestuetzte-plattform","tag-kundenwert-maximieren","tag-laurent-martini","tag-leadership-challenges","tag-logiciel-dentreprise","tag-managing-director-emea","tag-market-position","tag-marktposition","tag-maximiser-la-valeur-client","tag-maximizing-customer-value","tag-optimiser-les-processus-decisionnels","tag-optimizing-decision-making-francais-anaplan","tag-plateforme-alimentee-par-lia","tag-position-sur-le-marche","tag-pure-storage","tag-region-emea","tag-revenue-growth","tag-secteur-logiciel","tag-software-industry","tag-softwarebranche","tag-splunk","tag-strategic-decisions","tag-strategische-entscheidungen","tag-symantec","tag-transformation-numerique","tag-umsatzwachstum","tag-unternehmenssoftware","tag-wachstum-beschleunigen"],"acf":[],"yoast_head":"<!-- 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