{"id":20819,"date":"2020-10-29T07:20:45","date_gmt":"2020-10-29T06:20:45","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2020\/10\/29\/parceiro-de-distribuicao-fuso-inicia-venda-online-inovadora\/"},"modified":"2025-12-15T12:41:23","modified_gmt":"2025-12-15T11:41:23","slug":"parceiro-de-distribuicao-fuso-inicia-venda-online-inovadora","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/pt-pt\/2020\/10\/29\/parceiro-de-distribuicao-fuso-inicia-venda-online-inovadora\/","title":{"rendered":"Parceiro de distribui\u00e7\u00e3o FUSO inicia venda online inovadora"},"content":{"rendered":"

A marca de ve\u00edculos comerciais FUSO, subordinada \u00e0 DAIMLER AG, come\u00e7a a vender caminh\u00f5es e \u00f4nibus online. Atrav\u00e9s deste novo canal de distribui\u00e7\u00e3o inovador, espera-se alcan\u00e7ar os clientes, apesar das restri\u00e7\u00f5es relacionadas \u00e0 Corona. Os ve\u00edculos est\u00e3o agora dispon\u00edveis na plataforma de e-commerce Tokopedia.<\/p>\n

(Stuttgart, T\u00f3quio \/ Jacarta) \u2013 O parceiro de distribui\u00e7\u00e3o FUSO, PT Krama Yudha Tiga Berlian Motors (KTB), agora vende caminh\u00f5es e \u00f4nibus online junto com sua rede de concession\u00e1rios. Em meio a restri\u00e7\u00f5es relacionadas ao coronav\u00edrus, um canal de distribui\u00e7\u00e3o digital torna o acesso aos clientes mais f\u00e1cil. Assim, agora \u00e9 poss\u00edvel comprar um caminh\u00e3o FUSO na Tokopedia, a maior plataforma de e-commerce do pa\u00eds, na Indon\u00e9sia.<\/p>\n

A venda pode ser totalmente realizada online<\/strong><\/h5>\n

KTB inaugurou no in\u00edcio deste m\u00eas a loja oficial FUSO na Tokopedia. Todos os modelos e variantes dispon\u00edveis localmente podem agora ser adquiridos atrav\u00e9s da plataforma de e-commerce mais utilizada da Indon\u00e9sia, que, segundo estat\u00edsticas, \u00e9 visitada uma vez por m\u00eas por um em cada tr\u00eas indon\u00e9sios. Esta \u00e9 a primeira vez que a venda de ve\u00edculos novos em um grande mercado FUSO pode ser totalmente realizada online. O perfil do vendedor na Tokopedia est\u00e1 atualmente conectado a 22 representa\u00e7\u00f5es dentro da rede de distribui\u00e7\u00e3o da KTB, cobrindo cerca de 85% da rede de concession\u00e1rios local.<\/p>\n

A introdu\u00e7\u00e3o da estrat\u00e9gia de vendas online faz parte do compromisso da KTB em proporcionar aos clientes, em meio \u00e0 pandemia de COVID-19 e \u00e0s medidas de distanciamento social associadas, um acesso f\u00e1cil. Os clientes podem escolher livremente entre retirada na loja ou entrega ao comprar um caminh\u00e3o ou \u00f4nibus atrav\u00e9s da Tokopedia. A resposta dos clientes at\u00e9 agora tem sido amplamente positiva.<\/p>\n

Produ\u00e7\u00e3o no Jap\u00e3o \u2013 Montagem final em Jacarta<\/strong><\/h5>\n

Os caminh\u00f5es FUSO vendidos na Indon\u00e9sia incluem o leve FUSO Canter (conhecido localmente como FUSO Colt) e o FUSO Fighter de m\u00e9dio porte. Eles s\u00e3o enviados como kits desmontados (KD) da f\u00e1brica FUSO em Kawasaki, Jap\u00e3o, e montados localmente em Leste-Jacarta.<\/p>\n

A KTB vende ve\u00edculos na Indon\u00e9sia segundo o “modelo Build-to-Stock”, permitindo que os clientes escolham entre variantes pr\u00e9-configuradas. Isso torna a venda de ve\u00edculos em plataformas online um canal de distribui\u00e7\u00e3o alternativo adequado. Na Europa, os caminh\u00f5es s\u00e3o vendidos segundo um “modelo Build-to-Order”, o que \u00e9 muito complexo para a venda online. A KTB \u00e9 uma parte essencial da continuidade da longa tradi\u00e7\u00e3o da marca FUSO na Indon\u00e9sia, que \u00e9 l\u00edder de mercado local h\u00e1 50 anos consecutivos. O arquip\u00e9lago indon\u00e9sio atualmente representa o maior mercado de exporta\u00e7\u00e3o para ve\u00edculos FUSO.<\/p>\n

www.tokopedia.com<\/a>\u00a0\u00a0\u00a0 www.fuso-trucks.de<\/a><\/p>\n

Imagem: \u00a9 Daimler AG<\/p>\n","protected":false},"excerpt":{"rendered":"

A marca de ve\u00edculos comerciais FUSO, subordinada \u00e0 DAIMLER AG, come\u00e7a a vender caminh\u00f5es e \u00f4nibus online. Atrav\u00e9s deste novo canal de distribui\u00e7\u00e3o inovador, espera-se alcan\u00e7ar [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1665,1557,1561],"tags":[],"class_list":["post-20819","post","type-post","status-publish","format-standard","hentry","category-categories","category-forwarding-logistics","category-regions"],"acf":[],"yoast_head":"\nParceiro de distribui\u00e7\u00e3o FUSO inicia venda online inovadora - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/pt-pt\/2020\/10\/29\/parceiro-de-distribuicao-fuso-inicia-venda-online-inovadora\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Parceiro de distribui\u00e7\u00e3o FUSO inicia venda online inovadora - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"A marca de ve\u00edculos comerciais FUSO, subordinada \u00e0 DAIMLER AG, come\u00e7a a vender caminh\u00f5es e \u00f4nibus online. 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