{"id":58054,"date":"2022-08-25T15:55:55","date_gmt":"2022-08-25T13:55:55","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2022\/08\/25\/db-schenker-lancia-sneaker-adidas-per-il-150-anniversario\/"},"modified":"2022-08-25T15:55:55","modified_gmt":"2022-08-25T13:55:55","slug":"db-schenker-lancia-sneaker-adidas-per-il-150-anniversario","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/it\/2022\/08\/25\/db-schenker-lancia-sneaker-adidas-per-il-150-anniversario\/","title":{"rendered":"DB Schenker lancia sneaker adidas per il 150\u00b0 anniversario"},"content":{"rendered":"

Da un secolo e mezzo in movimento: DB Schenker festeggia nel 2022 il suo 150\u00b0 anniversario aziendale. Sotto il motto “150 Years Elevating Lives”, \u00e8 in corso dall’inizio dell’anno un concorso per tutti i dipendenti. A livello globale, possono contare i loro passi e numerose attivit\u00e0 sportive e mentali, insieme alle loro famiglie e amici.<\/p>\n

(Essen) Attraverso un’app per smartphone appositamente progettata per l’iniziativa, sono gi\u00e0 stati raccolti oltre 70 milioni di chilometri. Come regalo per l’anniversario, tutti i dipendenti registrati riceveranno sneaker adidas esclusive nei colori aziendali di DB Schenker.<\/p>\n

Jochen Thewes, CEO di DB Schenker, partecipa personalmente al concorso interno e motiva tutti i dipendenti a competere con lui in diverse discipline. Dice: “Attualmente stiamo dando il massimo per la pi\u00f9 grande iniziativa di fitness che la nostra azienda abbia mai avuto. Sono molto orgoglioso del nostro intero team. Insieme, da gennaio abbiamo gi\u00e0 corso pi\u00f9 di 1.750 volte attorno al globo. Con una scarpa commemorativa in stile Schenker, ogni collega avr\u00e0 un ulteriore incentivo per raccogliere ancora pi\u00f9 passi preziosi.”<\/p>\n

Edizione limitata delle scarpe<\/strong><\/h5>\n

Per l’iniziativa dell’anniversario, l’anno scorso \u00e8 stato selezionato un sneaker dalla collezione adidas Supernova e progettato insieme al team adidas per DB Schenker. L’edizione limitata delle scarpe \u00e8 realizzata nei colori aziendali del logista, porta il logo sulla linguetta della scarpa ed \u00e8 composta principalmente da materiali riciclati.<\/p>\n

Distribuzione globale delle scarpe<\/h5>\n

Il seguente video mostra come \u00e8 iniziata la distribuzione globale della pregiata edizione speciale ai dipendenti:<\/p>\n

I proventi vanno a WeForest, Ocean Conservancy e atmosfair<\/strong><\/h5>\n

Per tutte le prestazioni raccolte nel 2022 tramite l’app, DB Schenker doner\u00e0 a organizzazioni benefiche selezionate che si impegnano per gli obiettivi di sviluppo sostenibile delle Nazioni Unite, in linea con l’impegno di DB Schenker. Nel primo trimestre, \u00e8 stata effettuata una donazione all’organizzazione ambientalista WeForest<\/a>, che sostiene la piantumazione di alberi e altri progetti di sostenibilit\u00e0 locali e sociali in Brasile e Etiopia.<\/p>\n

Per il secondo trimestre, il denaro raccolto andr\u00e0 a Ocean Conservancy<\/a>, per promuovere soluzioni basate sulla scienza per oceani pi\u00f9 sani. L’organizzazione per la protezione del clima atmosfair<\/a> \u00e8 il partner per il terzo trimestre ancora in corso. La destinazione della donazione per il quarto trimestre dell’anno sar\u00e0 annunciata a breve.<\/p>\n

Foto\/Video: \u00a9 DB Schenker<\/p>\n","protected":false},"excerpt":{"rendered":"

Da un secolo e mezzo in movimento: DB Schenker festeggia nel 2022 il suo 150\u00b0 anniversario aziendale. Sotto il motto “150 Years Elevating Lives”, \u00e8 in [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1557,1561],"tags":[],"class_list":["post-58054","post","type-post","status-publish","format-standard","hentry","category-forwarding-logistics","category-regions"],"acf":[],"yoast_head":"\nDB Schenker lancia sneaker adidas per il 150\u00b0 anniversario - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/it\/2022\/08\/25\/db-schenker-lancia-sneaker-adidas-per-il-150-anniversario\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DB Schenker lancia sneaker adidas per il 150\u00b0 anniversario - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"Da un secolo e mezzo in movimento: DB Schenker festeggia nel 2022 il suo 150\u00b0 anniversario aziendale. 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