SAP logistics provider elects marketing manager
In August 2020, Swan, a German software specialist for SAP logistics, hired Sabrina Catalfamo as manager for marketing and communication to strengthen its executive team.
One of Catalfamo’s particular tasks will be to optimise and expand the company’s marketing activities and to place a stronger focus on inbound marketing and lead generation. She has full responsibility for the marketing and branding activities for Swan’s entire product portfolio.
She plans, designs and directs all measures relating to marketing and public relations, including the organisation of events and trade shows and the coordination of the entire graphics and printing department.
Before joining Swan, Catalfamo worked for ERP provider IFS Deutschland. In an international team, she was primarily responsible for planning trade shows and events, HR marketing and Facebook ads. (amh)