For sweet perfumes in Singapore
Bolloré Logistics has implemented a new e-commerce fulfilment solution for two perfume and cosmetic brands within the LVMH group. The new product was created in response to growing demand for digitalisation and launched in the Singapore and Malaysian markets in spring 2021.
Services include the installation of dedicated e-commerce warehousing, product engraving, high-end packing, etc. Bolloré Logistics’ network of last-mile carriers in the region was a reason for winning the contract.
LVMH hub manager Ingrid Caes commented that “this collaboration will allow both companies to delve into the needs of the fast-growing e-commerce sector."
This is maybe just a beginning, because the companies are currently discussing the potential launch of the same service in other countries and other brands of the group. (sh)