10.06.2024 By: Mantra Kumar
Artikel Nummer: 49951
A taste of Thailand
SCG International is working with a Saudi Arabian conglomerate to introduce Thai and Asian flavours to the country’s markets.
Tamimi Markets, a subsidiary of Tamimi Group and SCG International have signed an mou, whereby SCG will take over the distribution of the products to 32 stores under the Siam Signature brand in Saudi Arabia. This is set to influence the food and drink portfolio of Tamimi Markets in the kingdom. It also marks SCG International’s next step in its expansion strategy for South Asia, Middle East, and Africa.
“The Saudi market is eager for dynamic connections and innovation, and we are committed to meeting this demand,” says Mr. Abdullah Al Mutrif, vice president of Tamimi Group. (mk)