{"id":90155,"date":"2026-05-19T12:33:27","date_gmt":"2026-05-19T12:33:27","guid":{"rendered":"https:\/\/transportjournal.com\/2026\/05\/19\/geodis-integre-les-solutions-rotate-dans-le-fret-aerien\/"},"modified":"2026-05-19T12:33:27","modified_gmt":"2026-05-19T12:33:27","slug":"geodis-integre-les-solutions-rotate-dans-le-fret-aerien","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/fr\/2026\/05\/19\/geodis-integre-les-solutions-rotate-dans-le-fret-aerien\/","title":{"rendered":"GEODIS int\u00e8gre les solutions Rotate dans le fret a\u00e9rien"},"content":{"rendered":"

GEODIS a int\u00e9gr\u00e9 les solutions \u00ab Live Capacity \u00bb et \u00ab Air Demand \u00bb du prestataire de services informatiques n\u00e9erlandais Rotate dans ses analyses mondiales de fret a\u00e9rien et sa planification strat\u00e9gique. Cette d\u00e9cision repr\u00e9sente une \u00e9tape significative dans l’investissement continu de GEODIS dans la prise de d\u00e9cision bas\u00e9e sur les donn\u00e9es au sein de son r\u00e9seau a\u00e9rien international.<\/p>\n

Les march\u00e9s du fret a\u00e9rien sont actuellement confront\u00e9s \u00e0 des changements rapides en mati\u00e8re de capacit\u00e9 et de demande, influenc\u00e9s par des facteurs g\u00e9opolitiques, des d\u00e9fis dans la cha\u00eene d’approvisionnement et l’\u00e9mergence de nouveaux produits tels que la haute technologie et les semi-conducteurs. Gr\u00e2ce \u00e0 l’int\u00e9gration des produits de Rotate, GEODIS obtient une vue d’ensemble compl\u00e8te des deux c\u00f4t\u00e9s du march\u00e9.<\/p>\n

Analyses de march\u00e9 compl\u00e8tes gr\u00e2ce aux donn\u00e9es en temps r\u00e9el<\/h3>\n

\u00ab Live Capacity \u00bb de Rotate offre des aper\u00e7us horaires de l’offre mondiale de fret a\u00e9rien en utilisant des donn\u00e9es en temps r\u00e9el sur la position des avions. Cette solution couvre toutes les compagnies a\u00e9riennes, a\u00e9roports et vols effectu\u00e9s, y compris la capacit\u00e9 des avions de passagers, des avions cargo et des op\u00e9rations charter. GEODIS obtient ainsi une vue a\u00e9ronautique de la capacit\u00e9 de fret a\u00e9rien disponible dans le monde entier. Des donn\u00e9es historiques remontant \u00e0 2018 permettent \u00e0 l’entreprise de suivre les changements structurels du march\u00e9 au fil du temps.<\/p>\n

Le produit \u00ab Air Demand \u00bb compl\u00e8te ces informations par une compr\u00e9hension approfondie des besoins du march\u00e9. Il combine des donn\u00e9es commerciales, des flux de trafic et d’autres sources externes pour fournir des informations sur les volumes concernant toutes les principales routes commerciales. Des aper\u00e7us d\u00e9taill\u00e9s sur plus de 5 000 marchandises et des routes critiques de commerce \u00e9lectronique sont fournis. Les mises \u00e0 jour mensuelles et les donn\u00e9es historiques remontant \u00e0 2010 permettent \u00e0 GEODIS d’avoir une vision claire des opportunit\u00e9s de demande et commerciales \u00e9mergentes.<\/p>\n

Ryan Keyrouse, cofondateur et PDG de Rotate, s’est exprim\u00e9 sur le partenariat et l’importance de la prise de d\u00e9cision bas\u00e9e sur les donn\u00e9es : \u00ab Nous sommes fiers de collaborer avec GEODIS alors qu’ils renforcent davantage leurs capacit\u00e9s en mati\u00e8re de donn\u00e9es. Dans l’environnement actuel, la capacit\u00e9 de transformer des donn\u00e9es complexes en informations claires et exploitables est essentielle. Ensemble, nous aidons leurs \u00e9quipes \u00e0 prendre des d\u00e9cisions plus rapides et mieux inform\u00e9es dans leur r\u00e9seau mondial de fret a\u00e9rien. \u00bb<\/p>\n

Casper Hedemann, vice-pr\u00e9sident senior du fret a\u00e9rien mondial chez GEODIS, a \u00e9galement soulign\u00e9 comment la collaboration aide l’entreprise \u00e0 am\u00e9liorer ses analyses de march\u00e9 et ses op\u00e9rations : \u00ab Le march\u00e9 du fret a\u00e9rien devient de plus en plus dynamique, et il est important que nous restions \u00e0 jour. La collaboration avec Rotate a \u00e9t\u00e9 pr\u00e9cieuse, non seulement en raison de leurs capacit\u00e9s en mati\u00e8re de donn\u00e9es, mais aussi gr\u00e2ce \u00e0 la collaboration \u00e9troite avec leur \u00e9quipe. Cette combinaison nous aide \u00e0 promouvoir une approche bas\u00e9e sur les donn\u00e9es dans l’ensemble de l’entreprise. \u00bb<\/p>\n

 <\/p>\n

www.geodis.com<\/a><\/p>\n

 <\/p>\n

www.letsrotate.com<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

GEODIS a int\u00e9gr\u00e9 deux solutions de Rotate pour optimiser les d\u00e9cisions bas\u00e9es sur les donn\u00e9es sur le march\u00e9 international du fret a\u00e9rien et mieux analyser les changements du march\u00e9<\/p>\n","protected":false},"author":12,"featured_media":90153,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44383,1581,44460,1582,44418,44390,1587],"tags":[50457,23780,50458,19596,5507,7376,50459,50460,3402,45209,50461,21822,2265,50462,2697,50463,50464,50465,18749,22890,2032,22699,41165,22701,22702,50466,50467,50468,50469,50470,50471,50472,50473,50474,50475,50476,4573,11282,7408,3433,45225,2722,50477,50478,50479,50480,21848,50481,22899,11326],"class_list":["post-90155","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automobile","category-expedition-et-logistique","category-fmcg","category-fret-aerien","category-haute-technologie","category-informatique-commerce-electronique","category-leurope","tag-air-demand","tag-air-freight-analysis","tag-analyses-de-fret-aerien","tag-analyses-de-marche","tag-avions-cargo","tag-avions-de-passagers","tag-capacite-et-demande","tag-capacity-and-demand","tag-cargo-aircraft","tag-data-driven-decision-making","tag-datengestuetzte-entscheidungsfindung","tag-defis-de-la-chaine-dapprovisionnement","tag-deutsch-luftfracht","tag-donnees-commerciales","tag-donnees-en-temps-reel","tag-donnees-historiques","tag-e-commerce-routes","tag-e-commerce-routen","tag-echtzeitdaten","tag-flux-de-trafic","tag-frachtflugzeuge","tag-fret-aerien-mondial","tag-geodis","tag-global-air-freight","tag-globale-luftfracht","tag-halbleiter","tag-handelsdaten","tag-haute-technologie","tag-high-technology","tag-historical-data-francais-fret-aerien","tag-historische-daten-english-air-freight","tag-hochtechnologie","tag-kapazitaet-und-nachfrage","tag-lieferkette-herausforderungen","tag-live-capacity","tag-luftfrachtanalysen","tag-market-analysis","tag-marktanalysen","tag-passagierflugzeuge","tag-passenger-aircraft","tag-prise-de-decision-basee-sur-les-donnees","tag-real-time-data","tag-rotate","tag-routes-e-commerce","tag-semi-conducteurs","tag-semiconductors","tag-supply-chain-challenges","tag-trade-data","tag-traffic-flows","tag-verkehrsstroeme"],"acf":[],"yoast_head":"\nGEODIS 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