{"id":65041,"date":"2024-04-26T17:58:46","date_gmt":"2024-04-26T15:58:46","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2024\/04\/26\/goodyear-lance-la-drive-results-tour-2024\/"},"modified":"2024-04-26T17:58:46","modified_gmt":"2024-04-26T15:58:46","slug":"goodyear-lance-la-drive-results-tour-2024","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/fr\/2024\/04\/26\/goodyear-lance-la-drive-results-tour-2024\/","title":{"rendered":"Goodyear lance la Drive Results Tour 2024"},"content":{"rendered":"<h5><strong>\u00c0 la fin de la semaine derni\u00e8re, Goodyear a lanc\u00e9 sa Drive Results Tour 2024 en Allemagne. La tourn\u00e9e europ\u00e9enne se d\u00e9roule avec le camion phare de Goodyear, qui constitue le showroom mobile, et une flotte de vans suppl\u00e9mentaires, les Drive Results Vans. Ensemble, ces unit\u00e9s mobiles offrent une exp\u00e9rience unique aux visiteurs souhaitant d\u00e9couvrir comment les flottes de transport peuvent b\u00e9n\u00e9ficier de l&rsquo;offre globale de Goodyear.<\/strong><\/h5>\n<p>(PresseBox; Hanau\/Vienne\/Volketswil) Au cours de la tourn\u00e9e, des experts de Goodyear pr\u00e9sentent des exemples concrets de la mani\u00e8re dont les flottes peuvent maximiser leur efficacit\u00e9, leur comp\u00e9titivit\u00e9 et leur durabilit\u00e9 gr\u00e2ce aux pneus, solutions et services du concept de mobilit\u00e9 globale Goodyear Total Mobility. L&rsquo;accent est mis sur les pneus premium et les solutions innovantes de contr\u00f4le de la pression des pneus. Les repr\u00e9sentants du secteur d\u00e9couvrent comment augmenter l&rsquo;efficacit\u00e9 \u00e9nerg\u00e9tique de leurs flottes, r\u00e9duire les co\u00fbts d&rsquo;exploitation et minimiser le risque de pannes de v\u00e9hicules li\u00e9es aux pneus lors des op\u00e9rations de transport. Tous ces \u00e9l\u00e9ments sont des facteurs cl\u00e9s pour le succ\u00e8s commercial continu dans le secteur du transport.<\/p>\n<h5>Offre pour l&rsquo;efficacit\u00e9 des flottes<\/h5>\n<p>Lors de la Drive Results Tour 2024, les \u00e9quipes de Goodyear pr\u00e9senteront l&rsquo;offre de l&rsquo;entreprise devant un public restreint et lors de grands \u00e9v\u00e9nements sectoriels. Cela inclut le Championnat europ\u00e9en de course de camions Goodyear FIA (ETRC) et des salons professionnels pour camions, flottes et logistique. Une nouveaut\u00e9 de cette ann\u00e9e est la flotte des Goodyear Drive Results Vans. Ici, les avantages de l&rsquo;offre int\u00e9gr\u00e9e de Goodyear pour l&rsquo;efficacit\u00e9 des flottes seront pr\u00e9sent\u00e9s.<\/p>\n<p>Dans l&rsquo;enqu\u00eate Goodyear Sustainable Reality Survey 2023, les flottes europ\u00e9ennes ont soulign\u00e9 l&rsquo;importance de leurs objectifs de durabilit\u00e9 et du facteur de r\u00e9duction des co\u00fbts d&rsquo;exploitation. La Drive Results Tour 2024 met en lumi\u00e8re le sujet de l&rsquo;augmentation de l&rsquo;efficacit\u00e9 \u00e9nerg\u00e9tique et le r\u00f4le important que jouent les pneus de camions \u00e0 cet \u00e9gard \u2013 car les pneus peuvent r\u00e9duire les co\u00fbts de carburant et les \u00e9missions de CO<sub>2<\/sub>. L&rsquo;accent mis sur la durabilit\u00e9 correspond \u00e0 l&rsquo;engagement de Goodyear \u00e0 fournir des solutions de mobilit\u00e9 efficaces.<\/p>\n<h5>Pr\u00e9sentation du th\u00e8me de la rechapage<\/h5>\n<p>Ces solutions incluent Goodyear TPMS, Goodyear DrivePoint et Goodyear CheckPoint. Gr\u00e2ce \u00e0 ces outils, les entreprises de transport peuvent atteindre leurs objectifs commerciaux sans compromettre les performances de leur flotte. De plus, le th\u00e8me du rechapage sera pr\u00e9sent\u00e9 par Goodyear lors de la tourn\u00e9e. Ce service durable et rentable prolonge la dur\u00e9e de vie des pneus, r\u00e9duit les impacts environnementaux ind\u00e9sirables et diminue les co\u00fbts d&rsquo;exploitation globaux des flottes.<\/p>\n<p>\u00ab Nous sommes absolument ravis de lancer la Goodyear Drive Results Tour 2024. La tourn\u00e9e de cette ann\u00e9e s&rsquo;appuie sur le succ\u00e8s \u00e9norme des \u00e9v\u00e9nements de 2022 et 2023. Chaque ann\u00e9e, Goodyear est encore mieux pr\u00e9par\u00e9 que l&rsquo;ann\u00e9e pr\u00e9c\u00e9dente \u00e0 partir en tourn\u00e9e et \u00e0 rencontrer des flottes de transport \u00e0 travers l&rsquo;Europe. Nous consid\u00e9rons qu&rsquo;il est de notre devoir d&rsquo;augmenter les performances des flottes de transport avec nos solutions innovantes. Cette ann\u00e9e encore, nous avons h\u00e2te de d\u00e9montrer comment Goodyear Total Mobility augmente l&rsquo;efficacit\u00e9, la comp\u00e9titivit\u00e9 et la durabilit\u00e9 des flottes de transport \u00bb, d\u00e9clare Maciej Szyma\u0144ski, directeur marketing commercial Europe chez Goodyear.<\/p>\n<h5>Engagement envers les clients et leurs objectifs d&rsquo;entreprise<\/h5>\n<p>\u00ab Nous sommes impatients de rencontrer les flottes, de comprendre leurs besoins individuels et de d\u00e9montrer comment nous pouvons r\u00e9pondre \u00e0 leurs exigences avec notre concept int\u00e9gr\u00e9 pour l&rsquo;efficacit\u00e9 des flottes. La Drive Results Tour 2024 est un t\u00e9moignage de notre engagement envers nos clients et leurs objectifs d&rsquo;entreprise. Pour garantir cela, nous assurons la performance optimale de leurs flottes avec nos pneus, solutions innovantes et applications mobiles \u00bb, ajoute Szyma\u0144ski.<\/p>\n<p>Photo : \u00a9 Goodyear<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c0 la fin de la semaine derni\u00e8re, Goodyear a lanc\u00e9 sa Drive Results Tour 2024 en Allemagne. La tourn\u00e9e europ\u00e9enne se d\u00e9roule avec le camion phare<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":6610,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1557,1556,1561],"tags":[],"class_list":["post-65041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-forwarding-logistics","category-intermodal-road","category-regions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Goodyear lance la Drive Results Tour 2024 - ITJ | International Transport Journal.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/fr\/2024\/04\/26\/goodyear-lance-la-drive-results-tour-2024\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Goodyear lance la Drive Results Tour 2024 - ITJ | International Transport Journal.\" \/>\n<meta property=\"og:description\" content=\"\u00c0 la fin de la semaine derni\u00e8re, Goodyear a lanc\u00e9 sa Drive Results Tour 2024 en Allemagne. 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