{"id":54754,"date":"2022-02-20T20:25:21","date_gmt":"2022-02-20T19:25:21","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2022\/02\/20\/le-fabricant-de-remorques-kogel-renforce-sa-distribution-en-autriche\/"},"modified":"2022-02-20T20:25:21","modified_gmt":"2022-02-20T19:25:21","slug":"le-fabricant-de-remorques-kogel-renforce-sa-distribution-en-autriche","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/fr\/2022\/02\/20\/le-fabricant-de-remorques-kogel-renforce-sa-distribution-en-autriche\/","title":{"rendered":"Le fabricant de remorques K\u00f6gel renforce sa distribution en Autriche"},"content":{"rendered":"
K\u00f6gel affiche sa pr\u00e9sence en Autriche et commercialise d\u00e9sormais ses solutions de transport sous sa propre responsabilit\u00e9, sans passer par un revendeur. Pour cela, K\u00f6gel a engag\u00e9 un service commercial pour l’Autriche et a \u00e9galement ouvert une succursale \u00e0 Sch\u00e4rding. Avec cette mesure, K\u00f6gel vise \u00e0 doubler sa part de march\u00e9.<\/strong><\/h5>\n

(Burtenbach\/Sch\u00e4rding) La nouvelle succursale est situ\u00e9e \u00e0 Sch\u00e4rding (Haute-Autriche). Thomas Dorfer, responsable de la succursale en Autriche, et Roland Mayer, directeur des ventes pour l’Autriche et la Suisse, sont responsables de la distribution dans la R\u00e9publique alpine. Ils sont soutenus par une \u00e9quipe de onze experts du march\u00e9 ayant 20 ans d’exp\u00e9rience dans la vente de remorques. \u00ab Nous avons adapt\u00e9 la structure de vente de K\u00f6gel aux exigences \u00e9lev\u00e9es du march\u00e9 autrichien et des clients locaux \u00bb, explique le PDG de K\u00f6gel, Christian Renners.<\/p>\n

Avec la d\u00e9cision de renoncer \u00e0 une distribution par revendeur et de privil\u00e9gier une vente directe via le service commercial propre \u00e0 K\u00f6gel, K\u00f6gel emprunte de nouvelles voies en Autriche et souligne son engagement \u00e0 placer le client au centre de ses pr\u00e9occupations \u2013 conform\u00e9ment \u00e0 la devise de l’entreprise ‘L’\u00e9conomie rencontre l’\u00e9cologie \u2013 Parce que nous nous soucions’. \u00ab Nous \u00e9levons ainsi le service de conseil \u00e0 un tout nouveau niveau et sommes d\u00e9sormais \u00e9galement en Autriche un interlocuteur unique pour le shopping \u00bb, explique Renners.<\/p>\n

Conseil complet avec vente directe<\/strong><\/h5>\n

\u00ab Seule une vente directe peut r\u00e9pondre aux exigences \u00e9lev\u00e9es des clients. Cela inclut un conseil imm\u00e9diat et complet sur l’ensemble de la solution de transport. Cela comprend, en plus de la remorque, des informations sur des services \u00e0 valeur ajout\u00e9e tels que la t\u00e9l\u00e9matique de remorque, le contrat de service complet, l’offre de location, la solution de financement et m\u00eame la commercialisation de v\u00e9hicules d’occasion \u00bb, explique Thomas Dorfer. Avec cette offre diversifi\u00e9e, K\u00f6gel est \u00e9galement en mesure de satisfaire les demandes les plus exigeantes des clients en Autriche.<\/p>\n

Avec cette nouvelle organisation, K\u00f6gel vise \u00e0 doubler sa part de march\u00e9 actuelle en Autriche et ainsi \u00e0 se positionner en pole position dans le segment des remorques semi-remorques.<\/p>\n

Photo : \u00a9 K\u00f6gel \/ L\u00e9gende de l’image :<\/em><\/strong> (de g. \u00e0 d.) Roland Mayer, directeur des ventes pour l’Autriche et la Suisse, Christian Renners, PDG de K\u00f6gel Trailer GmbH, Thomas Dorfer, responsable de la succursale en Autriche<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

K\u00f6gel affiche sa pr\u00e9sence en Autriche et commercialise d\u00e9sormais ses solutions de transport sous sa propre responsabilit\u00e9, sans passer par un revendeur. Pour cela, K\u00f6gel a [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":10939,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1557,1561],"tags":[],"class_list":["post-54754","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-forwarding-logistics","category-regions"],"acf":[],"yoast_head":"\nLe fabricant de remorques K\u00f6gel renforce sa distribution en Autriche - ITJ | International Transport Journal.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/fr\/2022\/02\/20\/le-fabricant-de-remorques-kogel-renforce-sa-distribution-en-autriche\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le fabricant de remorques K\u00f6gel renforce sa distribution en Autriche - ITJ | International Transport Journal.\" \/>\n<meta property=\"og:description\" content=\"K\u00f6gel affiche sa pr\u00e9sence en Autriche et commercialise d\u00e9sormais ses solutions de transport sous sa propre responsabilit\u00e9, sans passer par un revendeur. 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