{"id":52391,"date":"2021-10-01T15:40:10","date_gmt":"2021-10-01T13:40:10","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/"},"modified":"2021-10-01T15:40:10","modified_gmt":"2021-10-01T13:40:10","slug":"weckpoller-holding-change-de-nom-en-wp-holding","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/","title":{"rendered":"WECK+POLLER Holding change de nom en WP Holding"},"content":{"rendered":"<h5><strong>Le prestataire logistique saxon WECK+POLLER se r\u00e9organise et s&rsquo;appelle d\u00e9sormais WP Holding \u00e0 partir de septembre. La nouvelle d\u00e9nomination de l&rsquo;entreprise et le nouveau slogan \u00ab Comp\u00e9tence de Saxe \u00bb relient d\u00e9sormais dans la communication externe les fortes racines dans le pays industriel de Saxe et le regard au-del\u00e0 des fronti\u00e8res r\u00e9gionales. <\/strong><\/h5>\n<p>(Zwickau) Avec ce changement de nom, WP Holding vise \u00e0 souligner son action internationale pour des clients souvent transfrontaliers, voire continentaux, par un nom d&rsquo;entreprise court, facilement m\u00e9morisable m\u00eame au-del\u00e0 de l&rsquo;espace germanophone. Associ\u00e9e \u00e0 la nouvelle d\u00e9nomination WP Holding GmbH, une plus large structuration et une modernisation des processus pour les clients sont \u00e9galement pr\u00e9vues.<\/p>\n<p>Depuis des ann\u00e9es, WECK+POLLER \u2013 malgr\u00e9 une forte ancrage dans le pays industriel de Saxe \u2013 regarde toujours au-del\u00e0 des fronti\u00e8res nationales et s&rsquo;est d\u00e9velopp\u00e9 en une entreprise europ\u00e9enne de transport et de logistique. Cette combinaison d&rsquo;ancrage r\u00e9gional et d&rsquo;orientation internationale se refl\u00e9tera \u00e9galement \u00e0 l&rsquo;avenir dans le nom de l&rsquo;entreprise. \u00ab M\u00eame sous la nouvelle d\u00e9nomination WP Holding GmbH, &lsquo;Comp\u00e9tence de Saxe&rsquo; est pour nous bien plus qu&rsquo;un simple slogan, mais une r\u00e9alit\u00e9 v\u00e9cue au quotidien : peu importe o\u00f9 nous nous rendons pour nos clients \u00bb, souligne Doreen Paesold-Runge, directrice g\u00e9n\u00e9rale de WP Holding.<\/p>\n<h5><strong>Peu de changements dans le domaine op\u00e9rationnel<\/strong><\/h5>\n<p>M\u00eame apr\u00e8s le changement de nom, presque tout reste inchang\u00e9 pour les clients, partenaires commerciaux et fournisseurs dans le domaine op\u00e9rationnel et organisationnel. \u00c9galement \u00e0 compter du 1er septembre, WECK+POLLER Spedition et S&amp;L Kirchberg seront int\u00e9gr\u00e9es sous le nom de WP Spedition et WP Logistik sous le toit de la soci\u00e9t\u00e9 m\u00e8re WP Holding. Les deux seront ainsi en mesure de b\u00e9n\u00e9ficier de la structure organisationnelle am\u00e9lior\u00e9e et plus efficace de WP Holding. \u00ab Nos deux filiales continueront \u00e0 offrir le m\u00eame niveau de qualit\u00e9 \u00e9lev\u00e9 dans nos services logistiques \u00bb, explique Heiko Nowak, directeur g\u00e9n\u00e9ral de WP Holding.<\/p>\n<h5><strong>\u00c0 propos de WP Holding<\/strong><\/h5>\n<p>Fond\u00e9e en 2007, le prestataire logistique de taille interm\u00e9diaire WP Holding, dont le si\u00e8ge est \u00e0 Zwickau, regroupe plus de 1 000 employ\u00e9s r\u00e9partis sur six sites en Allemagne. L&rsquo;offre comprend des solutions logistiques int\u00e9gr\u00e9es issues de services de transport et de logistique combin\u00e9s, avec les proc\u00e9d\u00e9s de recyclage leaders du march\u00e9 d&rsquo;une entreprise sp\u00e9cialis\u00e9e dans l&rsquo;\u00e9limination et le savoir-faire d&rsquo;un secteur de production sp\u00e9cialis\u00e9. L&rsquo;entreprise de transport et de logistique saxonne dispose d&rsquo;une flotte propre d&rsquo;environ 400 v\u00e9hicules et g\u00e8re actuellement 155 000 m\u00e8tres carr\u00e9s d&rsquo;espace de stockage.<\/p>\n<p>Photo : \u00a9 WP Holding : <strong><em>L\u00e9gende de l&rsquo;image :<\/em><\/strong><em> Doreen Paesold-Runge et Heiko Nowak d\u00e9voilent le nouveau logo<\/em><\/p>\n<p><strong><em> <\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le prestataire logistique saxon WECK+POLLER se r\u00e9organise et s&rsquo;appelle d\u00e9sormais WP Holding \u00e0 partir de septembre. La nouvelle d\u00e9nomination de l&rsquo;entreprise et le nouveau slogan \u00ab<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":12213,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1557,1556,1561],"tags":[],"class_list":["post-52391","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-forwarding-logistics","category-intermodal-road","category-regions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>WECK+POLLER Holding change de nom en WP Holding - ITJ | International Transport Journal.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"WECK+POLLER Holding change de nom en WP Holding - ITJ | International Transport Journal.\" \/>\n<meta property=\"og:description\" content=\"Le prestataire logistique saxon WECK+POLLER se r\u00e9organise et s&rsquo;appelle d\u00e9sormais WP Holding \u00e0 partir de septembre. La nouvelle d\u00e9nomination de l&rsquo;entreprise et le nouveau slogan \u00ab [\u2026]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/\" \/>\n<meta property=\"og:site_name\" content=\"ITJ | International Transport Journal\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-01T13:40:10+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"WECK+POLLER Holding change de nom en WP Holding\",\"datePublished\":\"2021-10-01T13:40:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/\"},\"wordCount\":488,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/WP_Holding_1.10.21.jpg\",\"articleSection\":[\"Forwarding &amp; Logistics\",\"Intermodal \/ Road\",\"Regions\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/\",\"url\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/\",\"name\":\"WECK+POLLER Holding change de nom en WP Holding - ITJ | International Transport Journal.\",\"isPartOf\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/WP_Holding_1.10.21.jpg\",\"datePublished\":\"2021-10-01T13:40:10+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#primaryimage\",\"url\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/WP_Holding_1.10.21.jpg\",\"contentUrl\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/WP_Holding_1.10.21.jpg\",\"width\":1230,\"height\":852},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/transportjournal.com\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"WECK+POLLER Holding change de nom en WP Holding\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/transportjournal.com\/fr\/#website\",\"url\":\"https:\/\/transportjournal.com\/fr\/\",\"name\":\"ITJ | International Transport Journal\",\"description\":\"Restez inform\u00e9 des derni\u00e8res nouvelles mondiales dans les secteurs du transport, de la logistique et de la cha\u00eene d'approvisionnement. Transport Journal fournit des informations d'experts, des analyses et des mises \u00e0 jour sur le transport maritime, l'aviation, l'intermodalit\u00e9 et l'exp\u00e9dition. \",\"publisher\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/transportjournal.com\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/transportjournal.com\/fr\/#organization\",\"name\":\"Groupe Logismedia AG\",\"alternateName\":\"Logismedia Group AG\",\"url\":\"https:\/\/transportjournal.com\/fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/transportjournal.com\/fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png\",\"contentUrl\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png\",\"width\":799,\"height\":326,\"caption\":\"Groupe Logismedia AG\"},\"image\":{\"@id\":\"https:\/\/transportjournal.com\/fr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/56456496\/admin\/dashboard\/\",\"https:\/\/www.instagram.com\/logismediagroup\/\",\"https:\/\/www.youtube.com\/@LogiamediaGroupAG\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"WECK+POLLER Holding change de nom en WP Holding - ITJ | International Transport Journal.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/","og_locale":"fr_FR","og_type":"article","og_title":"WECK+POLLER Holding change de nom en WP Holding - ITJ | International Transport Journal.","og_description":"Le prestataire logistique saxon WECK+POLLER se r\u00e9organise et s&rsquo;appelle d\u00e9sormais WP Holding \u00e0 partir de septembre. La nouvelle d\u00e9nomination de l&rsquo;entreprise et le nouveau slogan \u00ab [\u2026]","og_url":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/","og_site_name":"ITJ | International Transport Journal","article_published_time":"2021-10-01T13:40:10+00:00","twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#article","isPartOf":{"@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/"},"author":{"name":"","@id":""},"headline":"WECK+POLLER Holding change de nom en WP Holding","datePublished":"2021-10-01T13:40:10+00:00","mainEntityOfPage":{"@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/"},"wordCount":488,"commentCount":0,"publisher":{"@id":"https:\/\/transportjournal.com\/fr\/#organization"},"image":{"@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/WP_Holding_1.10.21.jpg","articleSection":["Forwarding &amp; Logistics","Intermodal \/ Road","Regions"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/","url":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/","name":"WECK+POLLER Holding change de nom en WP Holding - ITJ | International Transport Journal.","isPartOf":{"@id":"https:\/\/transportjournal.com\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#primaryimage"},"image":{"@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/WP_Holding_1.10.21.jpg","datePublished":"2021-10-01T13:40:10+00:00","breadcrumb":{"@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#primaryimage","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/WP_Holding_1.10.21.jpg","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/WP_Holding_1.10.21.jpg","width":1230,"height":852},{"@type":"BreadcrumbList","@id":"https:\/\/transportjournal.com\/fr\/2021\/10\/01\/weckpoller-holding-change-de-nom-en-wp-holding\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/transportjournal.com\/fr\/"},{"@type":"ListItem","position":2,"name":"WECK+POLLER Holding change de nom en WP Holding"}]},{"@type":"WebSite","@id":"https:\/\/transportjournal.com\/fr\/#website","url":"https:\/\/transportjournal.com\/fr\/","name":"ITJ | International Transport Journal","description":"Restez inform\u00e9 des derni\u00e8res nouvelles mondiales dans les secteurs du transport, de la logistique et de la cha\u00eene d'approvisionnement. Transport Journal fournit des informations d'experts, des analyses et des mises \u00e0 jour sur le transport maritime, l'aviation, l'intermodalit\u00e9 et l'exp\u00e9dition. ","publisher":{"@id":"https:\/\/transportjournal.com\/fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/transportjournal.com\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/transportjournal.com\/fr\/#organization","name":"Groupe Logismedia AG","alternateName":"Logismedia Group AG","url":"https:\/\/transportjournal.com\/fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/transportjournal.com\/fr\/#\/schema\/logo\/image\/","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","width":799,"height":326,"caption":"Groupe Logismedia AG"},"image":{"@id":"https:\/\/transportjournal.com\/fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/56456496\/admin\/dashboard\/","https:\/\/www.instagram.com\/logismediagroup\/","https:\/\/www.youtube.com\/@LogiamediaGroupAG"]}]}},"_links":{"self":[{"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/posts\/52391","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/comments?post=52391"}],"version-history":[{"count":0,"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/posts\/52391\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/media\/12213"}],"wp:attachment":[{"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/media?parent=52391"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/categories?post=52391"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/transportjournal.com\/fr\/wp-json\/wp\/v2\/tags?post=52391"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}