{"id":25418,"date":"2021-05-12T17:36:04","date_gmt":"2021-05-12T15:36:04","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2021\/05\/12\/hapag-lloyd-sponsorise-boris-herrmann-et-lequipe-de-yacht-malizia\/"},"modified":"2025-12-15T13:02:18","modified_gmt":"2025-12-15T12:02:18","slug":"hapag-lloyd-sponsorise-boris-herrmann-et-lequipe-de-yacht-malizia","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/fr\/2021\/05\/12\/hapag-lloyd-sponsorise-boris-herrmann-et-lequipe-de-yacht-malizia\/","title":{"rendered":"Hapag-Lloyd sponsorise Boris Herrmann et l&rsquo;\u00e9quipe de yacht Malizia"},"content":{"rendered":"<p>Hapag-Lloyd et Boris Herrmann ont sign\u00e9 un contrat de sponsoring officiel de cinq ans. Le skipper mondialement connu et son organisation, qui op\u00e8re sous le nom de Team Malizia, visent \u00e0 sensibiliser au changement climatique. L&rsquo;\u00e9quipe a particip\u00e9 l&rsquo;ann\u00e9e derni\u00e8re \u00e0 la r\u00e9gate non-stop Vend\u00e9e Globe.<\/p>\n<p>(Hambourg) L&rsquo;\u00e9quipe Malizia a gagn\u00e9 en notori\u00e9t\u00e9 en 2020 lorsque Boris Herrmann a particip\u00e9 \u00e0 la r\u00e9gate non-stop Vend\u00e9e Globe en arborant le message \u00ab A Race We Must Win \u00bb sur les voiles de son yacht. Au cours de ses missions de navigation, l&rsquo;\u00e9quipe Malizia a collect\u00e9 des donn\u00e9es scientifiques pr\u00e9cieuses provenant des r\u00e9gions les plus recul\u00e9es du monde. Ces donn\u00e9es aident les chercheurs \u00e0 comprendre les impacts du changement climatique sur les oc\u00e9ans.<\/p>\n<p>\u00ab Je suis extr\u00eamement heureux de recevoir le soutien total de Hapag-Lloyd \u00bb, a d\u00e9clar\u00e9 Boris Herrmann. \u00ab L&rsquo;ann\u00e9e derni\u00e8re, nous avons d\u00e9j\u00e0 d\u00e9velopp\u00e9 un partenariat solide et je peux sentir la d\u00e9termination de Hapag-Lloyd \u00e0 devenir un pionnier en mati\u00e8re de d\u00e9carbonisation. Ce sera un plaisir pour moi de porter le logo de Hapag-Lloyd sur la voile de mon yacht de course. \u00bb<\/p>\n<h5><strong>Protection des oc\u00e9ans et de la biodiversit\u00e9<\/strong><\/h5>\n<p>Dans le cadre de son engagement fort et continu pour la protection de l&rsquo;environnement, des oc\u00e9ans et de la biodiversit\u00e9, Hapag-Lloyd a pris des mesures au cours des derni\u00e8res ann\u00e9es pour r\u00e9duire consid\u00e9rablement ses impacts sur l&rsquo;environnement et faire des progr\u00e8s suppl\u00e9mentaires vers une d\u00e9carbonisation.<\/p>\n<p>Le PDG de Hapag-Lloyd, Rolf Habben Jansen, a d\u00e9clar\u00e9 : \u00ab Boris Herrmann et Hapag-Lloyd partagent les m\u00eames valeurs, car ensemble, nous voulons aider \u00e0 trouver des solutions qui contrent la crise climatique. Nous croyons fermement qu&rsquo;ensemble, nous pouvons accomplir beaucoup. Pendant que Boris et son \u00e9quipe continuent de se concentrer sur la victoire des courses, sur la recherche marine et les initiatives \u00e9ducatives, nous travaillerons intens\u00e9ment pour contribuer \u00e0 une d\u00e9carbonisation plus rapide et plus avanc\u00e9e de l&rsquo;industrie maritime. \u00bb<\/p>\n<p>Photo : \u00a9 Team Maliza<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hapag-Lloyd et Boris Herrmann ont sign\u00e9 un contrat de sponsoring officiel de cinq ans. Le skipper mondialement connu et son organisation, qui op\u00e8re sous le nom<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1557,1561,1559],"tags":[],"class_list":["post-25418","post","type-post","status-publish","format-standard","hentry","category-forwarding-logistics","category-regions","category-shipping-ports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hapag-Lloyd sponsorise Boris Herrmann et l&#039;\u00e9quipe de yacht Malizia - ITJ | International Transport Journal.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/fr\/2021\/05\/12\/hapag-lloyd-sponsorise-boris-herrmann-et-lequipe-de-yacht-malizia\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hapag-Lloyd sponsorise Boris Herrmann et l&#039;\u00e9quipe de yacht Malizia - ITJ | International Transport Journal.\" \/>\n<meta property=\"og:description\" content=\"Hapag-Lloyd et Boris Herrmann ont sign\u00e9 un contrat de sponsoring officiel de cinq ans. 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