{"id":92172,"date":"2026-06-02T09:03:59","date_gmt":"2026-06-02T09:03:59","guid":{"rendered":"https:\/\/transportjournal.com\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/"},"modified":"2026-06-02T11:21:17","modified_gmt":"2026-06-02T09:21:17","slug":"dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/","title":{"rendered":"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026"},"content":{"rendered":"<p>El comercio electr\u00f3nico se encuentra en una transformaci\u00f3n profunda, marcada por cambios en los h\u00e1bitos de consumo y por innovaciones tecnol\u00f3gicas. Un estudio reciente de DHL eCommerce, el E-Commerce Trends Report 2026, ilumina estos desarrollos y muestra c\u00f3mo las empresas pueden adaptarse para tener \u00e9xito en la competencia global. La investigaci\u00f3n se basa en encuestas a 29,000 compradores en l\u00ednea y 5,800 empresas de comercio electr\u00f3nico en 29 pa\u00edses.<\/p>\n<h3>Comportamiento del consumidor cambiado<\/h3>\n<p>El estudio destaca que la brecha entre las expectativas de los consumidores y la oferta de muchos minoristas en l\u00ednea est\u00e1 creciendo. La inteligencia artificial (IA) juega un papel central en esta transformaci\u00f3n, al cambiar fundamentalmente los h\u00e1bitos de compra y acelerar las innovaciones en todo el ecosistema del comercio electr\u00f3nico. Pablo Ciano, CEO de DHL eCommerce, enfatiza que la capacidad de entender y responder a las necesidades de los clientes es crucial. La IA permite a los minoristas reaccionar r\u00e1pidamente a las demandas cambiantes y mejorar la experiencia del cliente.<\/p>\n<p>Una tendencia notable es la disposici\u00f3n de muchos consumidores a dejar que la IA controle sus compras. Casi un tercio de los encuestados, especialmente de la Generaci\u00f3n Z y de los Millennials, se muestra abierto a permitir que los sistemas de IA tomen decisiones. Al mismo tiempo, el 73 % de las empresas planea aumentar el uso de IA en los pr\u00f3ximos cinco a\u00f1os, a pesar de las preocupaciones existentes sobre la privacidad y la confianza.<\/p>\n<p>&nbsp;<\/p>\n<h3>Soluciones de entrega innovadoras en el foco<\/h3>\n<p>El estudio tambi\u00e9n muestra que el deseo de soluciones de entrega flexibles y c\u00f3modas es muy pronunciado entre los compradores en l\u00ednea. El 20 % de los encuestados indica que los tiempos de entrega m\u00e1s r\u00e1pidos influyen en su decisi\u00f3n de compra. Adem\u00e1s, cada vez m\u00e1s consumidores utilizan opciones de entrega fuera del hogar para organizar mejor su vida diaria. Ciano pronostica que la demanda de opciones de entrega flexibles seguir\u00e1 aumentando, lo que obligar\u00e1 a las empresas a ajustar sus estructuras de env\u00edo en consecuencia.<\/p>\n<p>Sin embargo, los desaf\u00edos para los minoristas en l\u00ednea persisten: las entregas y devoluciones gratuitas siguen siendo incentivos de compra centrales, pero representan dificultades para las empresas en t\u00e9rminos de costos y m\u00e1rgenes. Adem\u00e1s, el 62 % de los compradores abandonan una compra si su m\u00e9todo de pago preferido no est\u00e1 disponible, mientras que solo el 45 % de las empresas reconoce esto como un factor importante.<\/p>\n<h3>El comercio de segunda mano como nueva norma<\/h3>\n<p>Otra tendencia significativa es el aumento del comercio de segunda mano. Cada vez m\u00e1s consumidores venden productos a trav\u00e9s de mercados en l\u00ednea, siendo especialmente activos los Millennials y la Generaci\u00f3n Z. En Europa, el 57 % de los encuestados indica que vende regularmente a trav\u00e9s de estas plataformas. Muchos consumidores utilizan esta oportunidad para actuar de manera m\u00e1s sostenible, ya que el 45 % compra productos de segunda mano por razones medioambientales.<\/p>\n<p>El futurista Tom Cheesewright pronostica que en los pr\u00f3ximos diez a\u00f1os, aproximadamente tres cuartas partes de los adultos vender\u00e1n muebles, moda y tecnolog\u00eda a trav\u00e9s de mercados. Este desarrollo presenta nuevos desaf\u00edos para las empresas, ya que los consumidores no solo son compradores, sino tambi\u00e9n vendedores. La log\u00edstica sostenible se convierte cada vez m\u00e1s en un requisito para los clientes, lo que agudiza a\u00fan m\u00e1s la situaci\u00f3n competitiva en el comercio electr\u00f3nico.<\/p>\n<h4><span style=\"color: #ff0000\"><a style=\"color: #ff0000\" href=\"https:\/\/www.dhl.com\/global-en\/microsites\/ec\/ecommerce-insights\/insights\/reports\/2026-ecommerce-trends-report.html\" target=\"_blank\" rel=\"noopener noreferrer\">M\u00e1s informaci\u00f3n<\/a><\/span><\/h4>\n","protected":false},"excerpt":{"rendered":"<p>El Informe de Tendencias del Comercio Electr\u00f3nico de DHL 2026 muestra que las empresas deben adaptarse para seguir siendo exitosas en un mercado en transformaci\u00f3n.<\/p>\n","protected":false},"author":7,"featured_media":92169,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44336,44392,1605],"tags":[55689,55690,55691,55692,55693,54044,55694,55695,55696,54045,55697,55698,55699,55700,11926,2211,2212,2266,55701,55702,55703,55704,55705,55706,55707,55708,55709,55710,55711,55712,55713,2133,1831,2622,55714,55715,55716,55717,1800,55718,55719,55720,55721,2148,55722,55723,55724,55725,55726,55727,55728,2641,2242,55729,55730],"class_list":["post-92172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cep-mensajeria-envios-urgentes-paqueteria","category-ti-comercio-electronico","category-expedicion-y-logistica","tag-analyse-du-marche-e-commerce","tag-artificial-intelligence-in-e-commerce","tag-challenges-for-online-retailers","tag-commerce-de-seconde-main","tag-comportement-des-acheteurs-en-ligne","tag-comportement-des-consommateurs","tag-comprendre-les-besoins-des-clients","tag-confidentialite-des-donnees-dans-le-commerce","tag-consommateurs-de-la-generation-z","tag-consumer-behavior","tag-data-privacy-in-e-commerce","tag-datenschutz-im-e-commerce","tag-decisions-dachat","tag-defis-pour-les-detaillants-en-ligne","tag-deutsch-dhl","tag-digital-transformation","tag-digitale-transformation","tag-e-commerce","tag-e-commerce-market-analysis","tag-e-commerce-trends-report-2026","tag-flexible-delivery-solutions","tag-flexible-zustellloesungen","tag-generation-z-consumers","tag-generation-z-konsumenten","tag-herausforderungen-fuer-online-haendler","tag-intelligence-artificielle-dans-le-commerce","tag-kaufentscheidungen","tag-konsumverhalten","tag-kundenbeduerfnisse-verstehen-english-dhl","tag-kuenstliche-intelligenz-im-e-commerce","tag-livraison-hors-domicile","tag-logistics-service-providers","tag-logistikdienstleister","tag-logistique-durable","tag-marktanalysen-e-commerce","tag-millennials-dans-le-commerce","tag-millennials-im-e-commerce","tag-millennials-in-e-commerce","tag-nachhaltige-logistik","tag-online-shopper-behavior","tag-online-shopper-verhalten","tag-out-of-home-delivery","tag-out-of-home-zustellung","tag-prestataires-de-services-logistiques","tag-purchasing-decisions","tag-rapport-sur-les-tendances-e-commerce-2026","tag-second-hand-trade","tag-second-hand-handel","tag-shipping-structures","tag-solutions-de-livraison-flexibles","tag-structures-dexpedition","tag-sustainable-logistics","tag-transformation-numerique","tag-understanding-customer-needs-francais-dhl","tag-versandstrukturen"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026 - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026 - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"El Informe de Tendencias del Comercio Electr\u00f3nico de DHL 2026 muestra que las empresas deben adaptarse para seguir siendo exitosas en un mercado en transformaci\u00f3n.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/\" \/>\n<meta property=\"og:site_name\" content=\"ITJ | International Transport Journal\" \/>\n<meta property=\"article:published_time\" content=\"2026-06-02T09:03:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-02T09:21:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/DHL_2.6.26.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"646\" \/>\n\t<meta property=\"og:image:height\" content=\"364\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Andreas M\u00fcller\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Andreas M\u00fcller\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/\"},\"author\":{\"name\":\"Andreas M\u00fcller\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#\\\/schema\\\/person\\\/7b1593b33567ba798d300c8a1b0b85b1\"},\"headline\":\"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026\",\"datePublished\":\"2026-06-02T09:03:59+00:00\",\"dateModified\":\"2026-06-02T09:21:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/\"},\"wordCount\":604,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/DHL_2.6.26.jpg\",\"keywords\":[\"analyse du march\u00e9 e-commerce\",\"artificial intelligence in e-commerce\",\"challenges for online retailers\",\"commerce de seconde main\",\"comportement des acheteurs en ligne\",\"comportement des consommateurs\",\"comprendre les besoins des clients\",\"confidentialit\u00e9 des donn\u00e9es dans l'e-commerce\",\"consommateurs de la g\u00e9n\u00e9ration Z\",\"consumer behavior\",\"data privacy in e-commerce\",\"Datenschutz im E-Commerce\",\"d\u00e9cisions d'achat\",\"d\u00e9fis pour les d\u00e9taillants en ligne\",\"Deutsch DHL\",\"digital transformation\",\"digitale Transformation\",\"E-Commerce\",\"e-commerce market analysis\",\"E-Commerce Trends Report 2026\",\"flexible delivery solutions\",\"flexible Zustelll\u00f6sungen\",\"Generation Z consumers\",\"Generation Z Konsumenten\",\"Herausforderungen f\u00fcr Online-H\u00e4ndler\",\"intelligence artificielle dans l'e-commerce\",\"Kaufentscheidungen\",\"Konsumverhalten\",\"Kundenbed\u00fcrfnisse verstehen English DHL\",\"k\u00fcnstliche Intelligenz im E-Commerce\",\"livraison hors domicile\",\"logistics service providers\",\"Logistikdienstleister\",\"logistique durable\",\"Marktanalysen E-Commerce\",\"millennials dans l'e-commerce\",\"Millennials im E-Commerce\",\"millennials in e-commerce\",\"nachhaltige Logistik\",\"online shopper behavior\",\"Online-Shopper Verhalten\",\"out-of-home delivery\",\"Out-of-Home-Zustellung\",\"prestataires de services logistiques\",\"purchasing decisions\",\"Rapport sur les tendances e-commerce 2026\",\"second-hand trade\",\"Second-Hand-Handel\",\"shipping structures\",\"solutions de livraison flexibles\",\"structures d'exp\u00e9dition\",\"sustainable logistics\",\"transformation num\u00e9rique\",\"understanding customer needs Fran\u00e7ais DHL\",\"Versandstrukturen\"],\"articleSection\":[\"CEP (mensajer\u00eda, env\u00edos urgentes, paqueter\u00eda)\",\"TI \\\/ Comercio electr\u00f3nico\",\"Transporte de mercanc\u00edas y log\u00edstica\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/\",\"name\":\"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026 - ITJ | International Transport Journal\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/DHL_2.6.26.jpg\",\"datePublished\":\"2026-06-02T09:03:59+00:00\",\"dateModified\":\"2026-06-02T09:21:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/#primaryimage\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/DHL_2.6.26.jpg\",\"contentUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/06\\\/DHL_2.6.26.jpg\",\"width\":646,\"height\":364},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2026\\\/06\\\/02\\\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/\",\"name\":\"ITJ | International Transport Journal\",\"description\":\"Stay informed with the latest global news from the transport, logistics, and supply chain industries. Transport Journal delivers expert insights, analysis, and updates across shipping, aviation, intermodal, and forwarding.\",\"publisher\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#organization\",\"name\":\"Grupo Logismedia AG\",\"alternateName\":\"Logismedia Group AG\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/09\\\/Logo_ITJ.png\",\"contentUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/09\\\/Logo_ITJ.png\",\"width\":799,\"height\":326,\"caption\":\"Grupo Logismedia AG\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/56456496\\\/admin\\\/dashboard\\\/\",\"https:\\\/\\\/www.instagram.com\\\/logismediagroup\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@LogiamediaGroupAG\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#\\\/schema\\\/person\\\/7b1593b33567ba798d300c8a1b0b85b1\",\"name\":\"Andreas M\u00fcller\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/author\\\/logismedia\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026 - ITJ | International Transport Journal","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/","og_locale":"es_ES","og_type":"article","og_title":"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026 - ITJ | International Transport Journal","og_description":"El Informe de Tendencias del Comercio Electr\u00f3nico de DHL 2026 muestra que las empresas deben adaptarse para seguir siendo exitosas en un mercado en transformaci\u00f3n.","og_url":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/","og_site_name":"ITJ | International Transport Journal","article_published_time":"2026-06-02T09:03:59+00:00","article_modified_time":"2026-06-02T09:21:17+00:00","og_image":[{"width":646,"height":364,"url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/DHL_2.6.26.jpg","type":"image\/jpeg"}],"author":"Andreas M\u00fcller","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Andreas M\u00fcller","Tiempo de lectura":"3 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/#article","isPartOf":{"@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/"},"author":{"name":"Andreas M\u00fcller","@id":"https:\/\/transportjournal.com\/es\/#\/schema\/person\/7b1593b33567ba798d300c8a1b0b85b1"},"headline":"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026","datePublished":"2026-06-02T09:03:59+00:00","dateModified":"2026-06-02T09:21:17+00:00","mainEntityOfPage":{"@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/"},"wordCount":604,"commentCount":0,"publisher":{"@id":"https:\/\/transportjournal.com\/es\/#organization"},"image":{"@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/DHL_2.6.26.jpg","keywords":["analyse du march\u00e9 e-commerce","artificial intelligence in e-commerce","challenges for online retailers","commerce de seconde main","comportement des acheteurs en ligne","comportement des consommateurs","comprendre les besoins des clients","confidentialit\u00e9 des donn\u00e9es dans l'e-commerce","consommateurs de la g\u00e9n\u00e9ration Z","consumer behavior","data privacy in e-commerce","Datenschutz im E-Commerce","d\u00e9cisions d'achat","d\u00e9fis pour les d\u00e9taillants en ligne","Deutsch DHL","digital transformation","digitale Transformation","E-Commerce","e-commerce market analysis","E-Commerce Trends Report 2026","flexible delivery solutions","flexible Zustelll\u00f6sungen","Generation Z consumers","Generation Z Konsumenten","Herausforderungen f\u00fcr Online-H\u00e4ndler","intelligence artificielle dans l'e-commerce","Kaufentscheidungen","Konsumverhalten","Kundenbed\u00fcrfnisse verstehen English DHL","k\u00fcnstliche Intelligenz im E-Commerce","livraison hors domicile","logistics service providers","Logistikdienstleister","logistique durable","Marktanalysen E-Commerce","millennials dans l'e-commerce","Millennials im E-Commerce","millennials in e-commerce","nachhaltige Logistik","online shopper behavior","Online-Shopper Verhalten","out-of-home delivery","Out-of-Home-Zustellung","prestataires de services logistiques","purchasing decisions","Rapport sur les tendances e-commerce 2026","second-hand trade","Second-Hand-Handel","shipping structures","solutions de livraison flexibles","structures d'exp\u00e9dition","sustainable logistics","transformation num\u00e9rique","understanding customer needs Fran\u00e7ais DHL","Versandstrukturen"],"articleSection":["CEP (mensajer\u00eda, env\u00edos urgentes, paqueter\u00eda)","TI \/ Comercio electr\u00f3nico","Transporte de mercanc\u00edas y log\u00edstica"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/","url":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/","name":"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026 - ITJ | International Transport Journal","isPartOf":{"@id":"https:\/\/transportjournal.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/#primaryimage"},"image":{"@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/DHL_2.6.26.jpg","datePublished":"2026-06-02T09:03:59+00:00","dateModified":"2026-06-02T09:21:17+00:00","breadcrumb":{"@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/#primaryimage","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/DHL_2.6.26.jpg","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2026\/06\/DHL_2.6.26.jpg","width":646,"height":364},{"@type":"BreadcrumbList","@id":"https:\/\/transportjournal.com\/es\/2026\/06\/02\/dhl-presenta-el-informe-de-tendencias-del-comercio-electronico-2026\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/transportjournal.com\/es\/"},{"@type":"ListItem","position":2,"name":"DHL presenta el Informe de Tendencias del Comercio Electr\u00f3nico 2026"}]},{"@type":"WebSite","@id":"https:\/\/transportjournal.com\/es\/#website","url":"https:\/\/transportjournal.com\/es\/","name":"ITJ | International Transport Journal","description":"Stay informed with the latest global news from the transport, logistics, and supply chain industries. Transport Journal delivers expert insights, analysis, and updates across shipping, aviation, intermodal, and forwarding.","publisher":{"@id":"https:\/\/transportjournal.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/transportjournal.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/transportjournal.com\/es\/#organization","name":"Grupo Logismedia AG","alternateName":"Logismedia Group AG","url":"https:\/\/transportjournal.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/transportjournal.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","width":799,"height":326,"caption":"Grupo Logismedia AG"},"image":{"@id":"https:\/\/transportjournal.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/56456496\/admin\/dashboard\/","https:\/\/www.instagram.com\/logismediagroup\/","https:\/\/www.youtube.com\/@LogiamediaGroupAG"]},{"@type":"Person","@id":"https:\/\/transportjournal.com\/es\/#\/schema\/person\/7b1593b33567ba798d300c8a1b0b85b1","name":"Andreas M\u00fcller","url":"https:\/\/transportjournal.com\/es\/author\/logismedia\/"}]}},"_links":{"self":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts\/92172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/comments?post=92172"}],"version-history":[{"count":1,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts\/92172\/revisions"}],"predecessor-version":[{"id":92179,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts\/92172\/revisions\/92179"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/media\/92169"}],"wp:attachment":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/media?parent=92172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/categories?post=92172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/tags?post=92172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}