{"id":90156,"date":"2026-05-19T12:33:27","date_gmt":"2026-05-19T12:33:27","guid":{"rendered":"https:\/\/transportjournal.com\/2026\/05\/19\/geodis-integra-soluciones-de-rotate-en-el-transporte-aereo\/"},"modified":"2026-05-19T12:33:27","modified_gmt":"2026-05-19T12:33:27","slug":"geodis-integra-soluciones-de-rotate-en-el-transporte-aereo","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/es\/2026\/05\/19\/geodis-integra-soluciones-de-rotate-en-el-transporte-aereo\/","title":{"rendered":"GEODIS integra soluciones de Rotate en el transporte a\u00e9reo"},"content":{"rendered":"

GEODIS ha integrado las soluciones „Live Capacity“ y „Air Demand“ del proveedor de servicios de TI neerland\u00e9s Rotate en sus an\u00e1lisis globales de carga a\u00e9rea y planificaci\u00f3n estrat\u00e9gica. Esta decisi\u00f3n representa un paso significativo en la continua inversi\u00f3n de GEODIS en la toma de decisiones basada en datos dentro de su red a\u00e9rea internacional.<\/p>\n

Los mercados de carga a\u00e9rea se enfrentan actualmente a r\u00e1pidos cambios en t\u00e9rminos de capacidad y demanda, influenciados por factores geopol\u00edticos, desaf\u00edos en la cadena de suministro y la aparici\u00f3n de nuevos productos como alta tecnolog\u00eda y semiconductores. A trav\u00e9s de la integraci\u00f3n de los productos de Rotate, GEODIS obtiene una visi\u00f3n integral de ambos lados del mercado.<\/p>\n

An\u00e1lisis de mercado exhaustivos a trav\u00e9s de datos en tiempo real<\/h3>\n

„Live Capacity“ de Rotate ofrece informaci\u00f3n horaria sobre la oferta global de carga a\u00e9rea utilizando datos en tiempo real sobre la ubicaci\u00f3n de los aviones. Esta soluci\u00f3n abarca todas las aerol\u00edneas, aeropuertos y vuelos realizados, incluyendo la capacidad de aviones de pasajeros, aviones de carga y operaciones ch\u00e1rter. GEODIS obtiene as\u00ed una visi\u00f3n relacionada con los vuelos sobre la capacidad de carga a\u00e9rea disponible en todo el mundo. Los datos hist\u00f3ricos, que se remontan a 2018, permiten a la empresa rastrear cambios estructurales en el mercado a lo largo del tiempo.<\/p>\n

El producto „Air Demand“ complementa esta informaci\u00f3n con una comprensi\u00f3n profunda de las necesidades del mercado. Combina datos comerciales, flujos de tr\u00e1fico y otras fuentes externas para proporcionar informaci\u00f3n sobre vol\u00famenes en todas las principales rutas comerciales. Se ofrecen perspectivas detalladas sobre m\u00e1s de 5,000 productos y rutas cr\u00edticas de comercio electr\u00f3nico. Las actualizaciones mensuales y los datos hist\u00f3ricos, que se remontan a 2010, permiten a GEODIS tener una visi\u00f3n clara de las oportunidades de demanda y negocio en evoluci\u00f3n.<\/p>\n

Ryan Keyrouse, cofundador y CEO de Rotate, se pronunci\u00f3 sobre la asociaci\u00f3n y la importancia de la toma de decisiones basada en datos: „Estamos orgullosos de colaborar con GEODIS mientras fortalecen a\u00fan m\u00e1s sus capacidades de datos. En el entorno actual, la capacidad de transformar datos complejos en informaci\u00f3n clara y procesable es crucial. Juntos ayudamos a sus equipos a tomar decisiones m\u00e1s r\u00e1pidas e informadas en su red global de carga a\u00e9rea.“<\/p>\n

Casper Hedemann, Vicepresidente Senior de Carga A\u00e9rea Global en GEODIS, tambi\u00e9n destac\u00f3 c\u00f3mo la colaboraci\u00f3n ayuda a la empresa a mejorar sus an\u00e1lisis de mercado y operaciones: „El mercado de carga a\u00e9rea se est\u00e1 volviendo cada vez m\u00e1s din\u00e1mico, y es importante que mantengamos el ritmo. La colaboraci\u00f3n con Rotate ha sido valiosa, no solo por sus capacidades de datos, sino tambi\u00e9n por la estrecha colaboraci\u00f3n con su equipo. Esta combinaci\u00f3n nos ayuda a impulsar un enfoque basado en datos en toda la empresa.“<\/p>\n

 <\/p>\n

www.geodis.com<\/a><\/p>\n

 <\/p>\n

www.letsrotate.com<\/a><\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

GEODIS ha integrado dos soluciones de Rotate para optimizar las decisiones basadas en datos en el mercado internacional de transporte a\u00e9reo y analizar mejor los cambios en el mercado<\/p>\n","protected":false},"author":12,"featured_media":90153,"comment_status":"open","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[44420,44385,1606,1611,44462,44392,1605],"tags":[50457,23780,50458,19596,5507,7376,50459,50460,3402,45209,50461,21822,2265,50462,2697,50463,50464,50465,18749,22890,2032,22699,41165,22701,22702,50466,50467,50468,50469,50470,50471,50472,50473,50474,50475,50476,4573,11282,7408,3433,45225,2722,50477,50478,50479,50480,21848,50481,22899,11326],"class_list":["post-90156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alta-tecnologia","category-automocion","category-carga-aerea","category-europa","category-fmcg","category-ti-comercio-electronico","category-expedicion-y-logistica","tag-air-demand","tag-air-freight-analysis","tag-analyses-de-fret-aerien","tag-analyses-de-marche","tag-avions-cargo","tag-avions-de-passagers","tag-capacite-et-demande","tag-capacity-and-demand","tag-cargo-aircraft","tag-data-driven-decision-making","tag-datengestuetzte-entscheidungsfindung","tag-defis-de-la-chaine-dapprovisionnement","tag-deutsch-luftfracht","tag-donnees-commerciales","tag-donnees-en-temps-reel","tag-donnees-historiques","tag-e-commerce-routes","tag-e-commerce-routen","tag-echtzeitdaten","tag-flux-de-trafic","tag-frachtflugzeuge","tag-fret-aerien-mondial","tag-geodis","tag-global-air-freight","tag-globale-luftfracht","tag-halbleiter","tag-handelsdaten","tag-haute-technologie","tag-high-technology","tag-historical-data-francais-fret-aerien","tag-historische-daten-english-air-freight","tag-hochtechnologie","tag-kapazitaet-und-nachfrage","tag-lieferkette-herausforderungen","tag-live-capacity","tag-luftfrachtanalysen","tag-market-analysis","tag-marktanalysen","tag-passagierflugzeuge","tag-passenger-aircraft","tag-prise-de-decision-basee-sur-les-donnees","tag-real-time-data","tag-rotate","tag-routes-e-commerce","tag-semi-conducteurs","tag-semiconductors","tag-supply-chain-challenges","tag-trade-data","tag-traffic-flows","tag-verkehrsstroeme"],"acf":[],"yoast_head":"\nGEODIS 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