{"id":58157,"date":"2022-08-31T17:44:26","date_gmt":"2022-08-31T15:44:26","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/"},"modified":"2022-08-31T17:44:26","modified_gmt":"2022-08-31T15:44:26","slug":"hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/","title":{"rendered":"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores"},"content":{"rendered":"<h5><strong>Hapag-Lloyd da el primer paso para equipar su flota de contenedores secos con dispositivos de seguimiento en tiempo real. Los primeros de estos dispositivos IoT se est\u00e1n instalando ahora en el dep\u00f3sito CMR en Hamburgo, la ciudad natal de la naviera, en contenedores secos. En las pr\u00f3ximas semanas y meses, comenzar\u00e1 la instalaci\u00f3n en otros dep\u00f3sitos de contenedores seleccionados en el norte y sur de Europa, Asia y Oriente Medio.<\/strong><\/h5>\n<p>(Hamburgo) En el transcurso del pr\u00f3ximo a\u00f1o, hasta 200 dep\u00f3sitos en todo el mundo participar\u00e1n en el equipamiento de 1,6 millones de estos dispositivos en contenedores secos. Para finales de 2023, se espera que la mayor parte de los contenedores de Hapag-Lloyd est\u00e9n equipados con estos dispositivos.<\/p>\n<p>\u00abEstamos muy contentos de comenzar con el proyecto y ser los primeros en la industria en dar un paso tan amplio hacia la digitalizaci\u00f3n del transporte mar\u00edtimo de contenedores. Los contenedores que salen del dep\u00f3sito con un dispositivo de seguimiento son completamente visibles para nosotros y, en un siguiente paso, tambi\u00e9n para nuestros clientes, ya sea que est\u00e9n en un cami\u00f3n, tren o barco interior, o en un almac\u00e9n. Estamos convencidos de que una mayor transparencia tiene el potencial de gestionar mejor las cadenas de suministro tensas en beneficio de nuestros clientes\u00bb, comenta el Dr. Maximilian Rothkopf, COO de Hapag-Lloyd.<\/p>\n<h5><strong>Datos de cada contenedor en tiempo real<\/strong><\/h5>\n<p>Los dispositivos de seguimiento ser\u00e1n capaces de transmitir datos de cada contenedor en tiempo real, haciendo la cadena de suministro m\u00e1s transparente y eficiente. Podr\u00e1n proporcionar datos de ubicaci\u00f3n basados en GPS, medir la temperatura ambiente y monitorear las sacudidas repentinas del contenedor. Integran la \u00faltima tecnolog\u00eda de recolecci\u00f3n de energ\u00eda y t\u00e9cnicas de bajo consumo para garantizar una vida \u00fatil extremadamente larga con transmisi\u00f3n de datos de alta frecuencia.<\/p>\n<p>La flota de contenedores se est\u00e1 equipando actualmente con dispositivos del socio establecido TradeTech, Nexxiot, y a partir de finales de este a\u00f1o tambi\u00e9n se instalar\u00e1n dispositivos de ORBCOMM, un proveedor l\u00edder mundial de soluciones IoT.<\/p>\n<h5><strong>Primeros pasos de un proyecto a gran escala<\/strong><\/h5>\n<p>\u00abLa digitalizaci\u00f3n de toda nuestra flota de contenedores es una tarea compleja. Ahora estamos dando los primeros pasos de un proyecto a gran escala. En esta primera fase de implementaci\u00f3n, es importante optimizar todos los procesos junto con nuestros socios de IoT para aprovechar al m\u00e1ximo el potencial de la tecnolog\u00eda. Al mismo tiempo, queremos poner el producto a disposici\u00f3n de nuestros clientes r\u00e1pidamente, ya que necesitan y esperan cada vez m\u00e1s este tipo de soluciones digitalizadas\u00bb, dice Andrea Sch\u00f6ning, Directora Senior de Contenedores. El producto Hapag-Lloyd LIVE para contenedores secos estar\u00e1 disponible para los clientes a lo largo de 2023.<\/p>\n<p>Foto: \u00a9 Hapag-Lloyd<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hapag-Lloyd da el primer paso para equipar su flota de contenedores secos con dispositivos de seguimiento en tiempo real. Los primeros de estos dispositivos IoT se<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":9509,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1665,1557,1561,1559],"tags":[],"class_list":["post-58157","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-categories","category-forwarding-logistics","category-regions","category-shipping-ports"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Hapag-Lloyd equipa su flota de contenedores secos con rastreadores - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"Hapag-Lloyd da el primer paso para equipar su flota de contenedores secos con dispositivos de seguimiento en tiempo real. Los primeros de estos dispositivos IoT se [\u2026]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/\" \/>\n<meta property=\"og:site_name\" content=\"ITJ | International Transport Journal\" \/>\n<meta property=\"article:published_time\" content=\"2022-08-31T15:44:26+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores\",\"datePublished\":\"2022-08-31T15:44:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/\"},\"wordCount\":484,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/transportjournal.com\/es\/#organization\"},\"image\":{\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Hapag_Lloyd_31.8.22.jpg\",\"articleSection\":[\"Categories\",\"Forwarding &amp; Logistics\",\"Regions\",\"Shipping &amp; Ports\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/\",\"url\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/\",\"name\":\"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores - ITJ | International Transport Journal\",\"isPartOf\":{\"@id\":\"https:\/\/transportjournal.com\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Hapag_Lloyd_31.8.22.jpg\",\"datePublished\":\"2022-08-31T15:44:26+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#primaryimage\",\"url\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Hapag_Lloyd_31.8.22.jpg\",\"contentUrl\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Hapag_Lloyd_31.8.22.jpg\",\"width\":1221,\"height\":807},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/transportjournal.com\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/transportjournal.com\/es\/#website\",\"url\":\"https:\/\/transportjournal.com\/es\/\",\"name\":\"ITJ | International Transport Journal\",\"description\":\"Stay informed with the latest global news from the transport, logistics, and supply chain industries. Transport Journal delivers expert insights, analysis, and updates across shipping, aviation, intermodal, and forwarding.\",\"publisher\":{\"@id\":\"https:\/\/transportjournal.com\/es\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/transportjournal.com\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/transportjournal.com\/es\/#organization\",\"name\":\"Grupo Logismedia AG\",\"alternateName\":\"Logismedia Group AG\",\"url\":\"https:\/\/transportjournal.com\/es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/transportjournal.com\/es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png\",\"contentUrl\":\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png\",\"width\":799,\"height\":326,\"caption\":\"Grupo Logismedia AG\"},\"image\":{\"@id\":\"https:\/\/transportjournal.com\/es\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/56456496\/admin\/dashboard\/\",\"https:\/\/www.instagram.com\/logismediagroup\/\",\"https:\/\/www.youtube.com\/@LogiamediaGroupAG\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores - ITJ | International Transport Journal","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/","og_locale":"es_ES","og_type":"article","og_title":"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores - ITJ | International Transport Journal","og_description":"Hapag-Lloyd da el primer paso para equipar su flota de contenedores secos con dispositivos de seguimiento en tiempo real. Los primeros de estos dispositivos IoT se [\u2026]","og_url":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/","og_site_name":"ITJ | International Transport Journal","article_published_time":"2022-08-31T15:44:26+00:00","twitter_card":"summary_large_image","twitter_misc":{"Tiempo de lectura":"2 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#article","isPartOf":{"@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/"},"author":{"name":"","@id":""},"headline":"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores","datePublished":"2022-08-31T15:44:26+00:00","mainEntityOfPage":{"@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/"},"wordCount":484,"commentCount":0,"publisher":{"@id":"https:\/\/transportjournal.com\/es\/#organization"},"image":{"@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Hapag_Lloyd_31.8.22.jpg","articleSection":["Categories","Forwarding &amp; Logistics","Regions","Shipping &amp; Ports"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/","url":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/","name":"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores - ITJ | International Transport Journal","isPartOf":{"@id":"https:\/\/transportjournal.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#primaryimage"},"image":{"@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Hapag_Lloyd_31.8.22.jpg","datePublished":"2022-08-31T15:44:26+00:00","breadcrumb":{"@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#primaryimage","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Hapag_Lloyd_31.8.22.jpg","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Hapag_Lloyd_31.8.22.jpg","width":1221,"height":807},{"@type":"BreadcrumbList","@id":"https:\/\/transportjournal.com\/es\/2022\/08\/31\/hapag-lloyd-equipa-su-flota-de-contenedores-secos-con-rastreadores\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/transportjournal.com\/es\/"},{"@type":"ListItem","position":2,"name":"Hapag-Lloyd equipa su flota de contenedores secos con rastreadores"}]},{"@type":"WebSite","@id":"https:\/\/transportjournal.com\/es\/#website","url":"https:\/\/transportjournal.com\/es\/","name":"ITJ | International Transport Journal","description":"Stay informed with the latest global news from the transport, logistics, and supply chain industries. Transport Journal delivers expert insights, analysis, and updates across shipping, aviation, intermodal, and forwarding.","publisher":{"@id":"https:\/\/transportjournal.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/transportjournal.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/transportjournal.com\/es\/#organization","name":"Grupo Logismedia AG","alternateName":"Logismedia Group AG","url":"https:\/\/transportjournal.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/transportjournal.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","width":799,"height":326,"caption":"Grupo Logismedia AG"},"image":{"@id":"https:\/\/transportjournal.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/56456496\/admin\/dashboard\/","https:\/\/www.instagram.com\/logismediagroup\/","https:\/\/www.youtube.com\/@LogiamediaGroupAG"]}]}},"_links":{"self":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts\/58157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/comments?post=58157"}],"version-history":[{"count":0,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts\/58157\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/media\/9509"}],"wp:attachment":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/media?parent=58157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/categories?post=58157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/tags?post=58157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}