{"id":56896,"date":"2022-06-13T19:45:16","date_gmt":"2022-06-13T17:45:16","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2022\/06\/13\/la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana\/"},"modified":"2022-06-13T19:45:16","modified_gmt":"2022-06-13T17:45:16","slug":"la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/es\/2022\/06\/13\/la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana\/","title":{"rendered":"La Posta austriaca busca ideas para el embalaje de paquetes del ma\u00f1ana"},"content":{"rendered":"<h5><strong>La Posta austriaca y la Red de Servicios de Innovaci\u00f3n de Graz (ISN) quieren saber, a trav\u00e9s del proyecto \u00abRe:Postboxing\u00bb, qu\u00e9 ideas tienen los austriacos sobre los embalajes de paquetes del futuro. A partir de ahora, se pueden enviar ideas para la reducci\u00f3n de residuos de embalaje en post.at\/repostboxing: \u00bfC\u00f3mo deber\u00edan ser los embalajes reutilizables? \u00bfDe qu\u00e9 manera deber\u00edan devolverse los embalajes? \u00bfQu\u00e9 incentivos podr\u00edan aumentar la motivaci\u00f3n para devolverlos?<\/strong><\/h5>\n<p>(Wien\/Graz) Las mejores ideas ser\u00e1n seleccionadas y premiadas por la comunidad y un jurado compuesto por expertos de las industrias de log\u00edstica, comercio electr\u00f3nico e investigaci\u00f3n. Los ganadores recibir\u00e1n valiosos premios, como un vale de sh\u00f6pping por valor de 500 euros. Adem\u00e1s, los participantes seleccionados tendr\u00e1n la oportunidad de desarrollar su idea en colaboraci\u00f3n con la Posta, ISN y los miembros del jurado en el marco de un taller.<\/p>\n<p>\u00abLa sostenibilidad es exigida activamente por los remitentes y destinatarios, por lo que estamos evaluando continuamente nuevas innovaciones. Solo el a\u00f1o pasado transportamos 184 millones de paquetes, por lo que el potencial para reducir los residuos de embalaje puede ser considerable. Con este concurso queremos saber qu\u00e9 ideas tienen los austriacos para el embalaje sostenible de paquetes del ma\u00f1ana\u00bb, explica DI Peter Umundum, director del paquete y log\u00edstica de la Posta austriaca AG.<\/p>\n<p>El concurso de ideas estar\u00e1 abierto hasta finales de julio. Todas las personas que residan en Austria y tengan m\u00e1s de 18 a\u00f1os pueden participar. M\u00e1s informaci\u00f3n en post.at\/repostboxing.<\/p>\n<h5><strong>Posta verde y embalaje verde<\/strong><\/h5>\n<p>La Posta austriaca ha integrado el tema de la sostenibilidad en el centro de su estrategia empresarial. Desde 2011, entrega todos los paquetes, cartas, env\u00edos publicitarios y medios impresos de manera neutra en CO2, reduciendo emisiones, generando su propia electricidad mediante instalaciones fotovoltaicas y compensando las emisiones que a\u00fan no se pueden evitar con el apoyo concreto de proyectos de protecci\u00f3n clim\u00e1tica nacionales e internacionales. Para 2030, todas las entregas ser\u00e1n completamente libres de CO2, y para ello, la Posta est\u00e1 ampliando continuamente su flota el\u00e9ctrica; desde marzo de 2022, solo se adquieren veh\u00edculos el\u00e9ctricos para las entregas. En Graz, la entrega ya se realiza completamente libre de CO2 desde noviembre de 2021.<\/p>\n<p>La Posta tambi\u00e9n ha estado persiguiendo la sostenibilidad en el \u00e1rea de embalajes desde la primavera con el proyecto piloto \u00abEmbalaje verde\u00bb. Las cinco empresas comerciales dm, INTERSPAR weinwelt, INTERSPORT, Tchibo y Thalia env\u00edan grupos de productos seleccionados en embalajes reutilizables, que permiten entre diez y 125 ciclos de env\u00edo, dependiendo de la variante.<\/p>\n<p>Foto: \u00a9 Posta austriaca AG<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Posta austriaca y la Red de Servicios de Innovaci\u00f3n de Graz (ISN) quieren saber, a trav\u00e9s del proyecto \u00abRe:Postboxing\u00bb, qu\u00e9 ideas tienen los austriacos sobre<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":10061,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1665,1557,1561],"tags":[],"class_list":["post-56896","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-categories","category-forwarding-logistics","category-regions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La Posta austriaca busca ideas para el embalaje de paquetes del ma\u00f1ana - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/es\/2022\/06\/13\/la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La Posta austriaca busca ideas para el embalaje de paquetes del ma\u00f1ana - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"La Posta austriaca y la Red de Servicios de Innovaci\u00f3n de Graz (ISN) quieren saber, a trav\u00e9s del proyecto \u00abRe:Postboxing\u00bb, qu\u00e9 ideas tienen los austriacos sobre [\u2026]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transportjournal.com\/es\/2022\/06\/13\/la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana\/\" \/>\n<meta property=\"og:site_name\" content=\"ITJ | International Transport Journal\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-13T17:45:16+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2022\\\/06\\\/13\\\/la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2022\\\/06\\\/13\\\/la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"La Posta austriaca busca ideas para el embalaje de paquetes del ma\u00f1ana\",\"datePublished\":\"2022-06-13T17:45:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2022\\\/06\\\/13\\\/la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana\\\/\"},\"wordCount\":463,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2022\\\/06\\\/13\\\/la-posta-austriaca-busca-ideas-para-el-embalaje-de-paquetes-del-manana\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/12\\\/Post_AT_14.06.2022.jpg\",\"articleSection\":[\"Categories\",\"Forwarding &amp; 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