{"id":51854,"date":"2021-09-09T19:08:44","date_gmt":"2021-09-09T17:08:44","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2021\/09\/09\/cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs\/"},"modified":"2021-09-09T19:08:44","modified_gmt":"2021-09-09T17:08:44","slug":"cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/es\/2021\/09\/09\/cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs\/","title":{"rendered":"Cuarta BBQ de E-Commerce en el proveedor de log\u00edstica B+S"},"content":{"rendered":"<p>La cuarta BBQ de E-Commerce del proveedor de log\u00edstica B+S GmbH Logistik und Dienstleistungen experiment\u00f3 un nuevo r\u00e9cord de asistencia con m\u00e1s de 580 participantes, y esto por cuarta vez consecutiva. Con un line-up de 32 ponentes de la escena de E-Commerce y la log\u00edstica, los participantes recibieron una gran cantidad de informaci\u00f3n t\u00e9cnica y oportunidades para el intercambio.<\/p>\n<p>(Bielefeld) El tenor en la cuarta BBQ de E-Commerce de B+S: los cambios en el consumo debido a la pandemia de Corona, as\u00ed como las estrategias de Multi-Channel y Marketplace, acercan a\u00fan m\u00e1s a los proveedores de E-Commerce y a los proveedores de Fulfillment.<\/p>\n<p>Que algunas cosas en el comercio en l\u00ednea no son planificables, lo han demostrado los \u00faltimos a\u00f1o y medio. Y de algunos eventos imprevisibles, como la pandemia de Corona, surgen nuevas oportunidades para la industria, junto con nuevos desaf\u00edos, como el enorme aumento en el volumen de env\u00edos. Que estos desaf\u00edos son de naturaleza a largo plazo, lo sabe Sven Pelka, CSO de Triple A Internetshops GmbH y uno de los ponentes principales de la BBQ de E-Commerce: \u00abEstas tendencias no desaparecer\u00e1n. El volumen seguir\u00e1 aumentando y, con ello, tambi\u00e9n los desaf\u00edos.\u00bb Los planes a largo plazo ya no son viables, dice Pelka. Se trata de procesar el mismo d\u00eda y de m\u00e1xima velocidad, y sobre todo, de cumplir las promesas que los comerciantes en l\u00ednea hacen a sus clientes.<\/p>\n<h5><strong>La transparencia solo se logra en conjunto<\/strong><\/h5>\n<p>Cumplir estas promesas, desde las visualizaciones de stock en tiempo real a pesar de la oferta en diferentes plataformas hasta la entrega puntual, es crucial para generar confianza entre los consumidores. Que esto es un factor decisivo, especialmente para los consumidores alemanes, lo enfatiza Thomas Kurschat del portal de comparaci\u00f3n idealo. \u00abEl consumidor alem\u00e1n no cree todo lo que ve y tambi\u00e9n quiere verificarlo\u00bb, dice el experto. Se requiere transparencia a lo largo de toda la Customer Journey.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-14089\" src=\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/BS_9.9.21.jpg\" alt=\"\" width=\"1024\" height=\"752\" \/> Buen ambiente en la cuarta BBQ de E-Commerce en B+S en Bielefeld<\/caption>\n<\/p>\n<p>Esto tambi\u00e9n incluye hacer los procesos log\u00edsticos transparentes y siempre proporcionar a los clientes los datos actuales sobre stock, pedidos o procesos de entrega. \u00abUna transparencia tan profunda solo se logra a trav\u00e9s de una estrecha integraci\u00f3n no solo de los sistemas de TI detr\u00e1s de la tienda en l\u00ednea y la gesti\u00f3n de inventarios, sino tambi\u00e9n de los proveedores de log\u00edstica y los proveedores de E-Commerce. Juntos, ambas partes son un d\u00fao imbatible que tiene un objetivo: cumplir las promesas a los clientes finales. Solo as\u00ed se logra un crecimiento sostenible en el comercio en l\u00ednea\u00bb, sabe Stefan Brinkmann, socio gerente de B+S.<\/p>\n<h5><strong>Perspectivas<\/strong><\/h5>\n<p>Tambi\u00e9n habr\u00e1 nuevas tendencias en el comercio en l\u00ednea y la log\u00edstica de E-Commerce para discutir en la pr\u00f3xima edici\u00f3n de la BBQ de E-Commerce. La fecha ya est\u00e1 fijada y as\u00ed, los expertos en E-Commerce y los interesados se reunir\u00e1n el 2 de septiembre de 2022 en Bielefeld para la quinta BBQ de E-Commerce de B+S.<\/p>\n<p>Fotos: \u00a9 B+S<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La cuarta BBQ de E-Commerce del proveedor de log\u00edstica B+S GmbH Logistik und Dienstleistungen experiment\u00f3 un nuevo r\u00e9cord de asistencia con m\u00e1s de 580 participantes, y<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1665,1557,1560,1561],"tags":[],"class_list":["post-51854","post","type-post","status-publish","format-standard","hentry","category-categories","category-forwarding-logistics","category-intralogistics","category-regions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cuarta BBQ de E-Commerce en el proveedor de log\u00edstica B+S - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/es\/2021\/09\/09\/cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cuarta BBQ de E-Commerce en el proveedor de log\u00edstica B+S - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"La cuarta BBQ de E-Commerce del proveedor de log\u00edstica B+S GmbH Logistik und Dienstleistungen experiment\u00f3 un nuevo r\u00e9cord de asistencia con m\u00e1s de 580 participantes, y [\u2026]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transportjournal.com\/es\/2021\/09\/09\/cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs\/\" \/>\n<meta property=\"og:site_name\" content=\"ITJ | International Transport Journal\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-09T17:08:44+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2021\\\/09\\\/09\\\/cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2021\\\/09\\\/09\\\/cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Cuarta BBQ de E-Commerce en el proveedor de log\u00edstica B+S\",\"datePublished\":\"2021-09-09T17:08:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2021\\\/09\\\/09\\\/cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs\\\/\"},\"wordCount\":553,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2021\\\/09\\\/09\\\/cuarta-bbq-de-e-commerce-en-el-proveedor-de-logistica-bs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/12\\\/BS_9.9.21.jpg\",\"articleSection\":[\"Categories\",\"Forwarding &amp; 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