{"id":18763,"date":"2020-07-27T07:00:19","date_gmt":"2020-07-27T05:00:19","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/"},"modified":"2025-12-15T12:32:40","modified_gmt":"2025-12-15T11:32:40","slug":"cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/","title":{"rendered":"Cada vez m\u00e1s personas en Alemania piden comida a domicilio"},"content":{"rendered":"<p>El Bitkom e.V. ha determinado que desde el inicio de la pandemia de Corona, m\u00e1s personas piden comida a domicilio. Muchos todav\u00eda trabajan desde casa y otros temen contagiarse en los restaurantes. Sin embargo, sorprendentemente, la llamada telef\u00f3nica cl\u00e1sica sigue siendo la opci\u00f3n mayoritaria frente a los pedidos a trav\u00e9s de la web.<\/p>\n<p>(Berl\u00edn) Ya sea pizza, sushi o un men\u00fa de su restaurante favorito: el brote de la pandemia de Corona ha llevado a muchas personas en Alemania a pedir comida a domicilio a trav\u00e9s de Internet. Mientras que anteriormente solo el 40 por ciento lo hac\u00eda, ahora el 53 por ciento afirma que pide comidas preparadas en l\u00ednea. Este es el resultado de una encuesta representativa del sindicato digital Bitkom entre 1.002 personas en Alemania mayores de 16 a\u00f1os, realizada en junio de 2020. En detalle, actualmente el 37 por ciento pide comida a un servicio de entrega en l\u00ednea rara vez, ocasionalmente o frecuentemente; antes del brote de la pandemia de Corona, eran el 32 por ciento.<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4439 size-large\" src=\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Bitkom_23.7.20.png\" alt=\"\" width=\"1024\" height=\"576\" \/>M\u00e1s de uno de cada cinco (22 por ciento) pide en l\u00ednea o a trav\u00e9s de una aplicaci\u00f3n en una plataforma como Lieferando, antes eran el 14 por ciento. El 17 por ciento pide en l\u00ednea directamente en la p\u00e1gina web de un restaurante cercano, lo que representa 6 puntos porcentuales m\u00e1s que antes del brote de la pandemia de Corona (11 por ciento). \u00abTodav\u00eda muchas personas trabajan desde casa y a\u00fan hay quienes temen ir a un restaurante debido al posible riesgo de contagio. Pedir un almuerzo o cena a domicilio es actualmente una buena alternativa: la comida se puede pagar en l\u00ednea por adelantado y la entrega se realiza sin contacto\u00bb, dice Florian Lange, experto en comercio electr\u00f3nico de Bitkom. \u00abLas opciones de pedido digitales tambi\u00e9n ofrecen a los restaurantes la oportunidad de recuperar los ingresos perdidos debido al cierre de los locales durante semanas.\u00bbSin embargo, el pedido anal\u00f3gico de pizza, sushi y compa\u00f1\u00eda por tel\u00e9fono se utiliza a\u00fan m\u00e1s: casi uno de cada dos (48 por ciento) hab\u00eda pedido al menos raramente por tel\u00e9fono a los servicios de entrega antes del brote de la pandemia de Corona, desde entonces son el 54 por ciento. 4 de cada 10 encuestados (41 por ciento) han llamado a un restaurante y pedido comida a domicilio, actualmente son el 46 por ciento.Foto: Adobe Stock \/ Gr\u00e1fico: bitkom<a href=\"https:\/\/www.bitkom.org\" target=\"_blank\" rel=\"noopener noreferrer\">www.bitkom.org<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El Bitkom e.V. ha determinado que desde el inicio de la pandemia de Corona, m\u00e1s personas piden comida a domicilio. Muchos todav\u00eda trabajan desde casa y<span class=\"excerpt-hellip\"> [\u2026]<\/span><\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1557,1561],"tags":[],"class_list":["post-18763","post","type-post","status-publish","format-standard","hentry","category-forwarding-logistics","category-regions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cada vez m\u00e1s personas en Alemania piden comida a domicilio - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cada vez m\u00e1s personas en Alemania piden comida a domicilio - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"El Bitkom e.V. ha determinado que desde el inicio de la pandemia de Corona, m\u00e1s personas piden comida a domicilio. Muchos todav\u00eda trabajan desde casa y [\u2026]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/\" \/>\n<meta property=\"og:site_name\" content=\"ITJ | International Transport Journal\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-27T05:00:19+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-15T11:32:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Mercedes_Truck_30.9.25_1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1238\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Cada vez m\u00e1s personas en Alemania piden comida a domicilio\",\"datePublished\":\"2020-07-27T05:00:19+00:00\",\"dateModified\":\"2025-12-15T11:32:40+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/\"},\"wordCount\":425,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/12\\\/Bitkom_23.7.20.png\",\"articleSection\":[\"Forwarding &amp; Logistics\",\"Regions\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/\",\"name\":\"Cada vez m\u00e1s personas en Alemania piden comida a domicilio - ITJ | International Transport Journal\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/12\\\/Bitkom_23.7.20.png\",\"datePublished\":\"2020-07-27T05:00:19+00:00\",\"dateModified\":\"2025-12-15T11:32:40+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/#primaryimage\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/12\\\/Bitkom_23.7.20.png\",\"contentUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/12\\\/Bitkom_23.7.20.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/2020\\\/07\\\/27\\\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Cada vez m\u00e1s personas en Alemania piden comida a domicilio\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/\",\"name\":\"ITJ | International Transport Journal\",\"description\":\"Stay informed with the latest global news from the transport, logistics, and supply chain industries. Transport Journal delivers expert insights, analysis, and updates across shipping, aviation, intermodal, and forwarding.\",\"publisher\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#organization\",\"name\":\"Grupo Logismedia AG\",\"alternateName\":\"Logismedia Group AG\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/09\\\/Logo_ITJ.png\",\"contentUrl\":\"https:\\\/\\\/transportjournal.com\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/09\\\/Logo_ITJ.png\",\"width\":799,\"height\":326,\"caption\":\"Grupo Logismedia AG\"},\"image\":{\"@id\":\"https:\\\/\\\/transportjournal.com\\\/es\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/56456496\\\/admin\\\/dashboard\\\/\",\"https:\\\/\\\/www.instagram.com\\\/logismediagroup\\\/\",\"https:\\\/\\\/www.youtube.com\\\/@LogiamediaGroupAG\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Cada vez m\u00e1s personas en Alemania piden comida a domicilio - ITJ | International Transport Journal","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/","og_locale":"es_ES","og_type":"article","og_title":"Cada vez m\u00e1s personas en Alemania piden comida a domicilio - ITJ | International Transport Journal","og_description":"El Bitkom e.V. ha determinado que desde el inicio de la pandemia de Corona, m\u00e1s personas piden comida a domicilio. Muchos todav\u00eda trabajan desde casa y [\u2026]","og_url":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/","og_site_name":"ITJ | International Transport Journal","article_published_time":"2020-07-27T05:00:19+00:00","article_modified_time":"2025-12-15T11:32:40+00:00","og_image":[{"width":1238,"height":800,"url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Mercedes_Truck_30.9.25_1.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Tiempo de lectura":"2 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/#article","isPartOf":{"@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/"},"author":{"name":"","@id":""},"headline":"Cada vez m\u00e1s personas en Alemania piden comida a domicilio","datePublished":"2020-07-27T05:00:19+00:00","dateModified":"2025-12-15T11:32:40+00:00","mainEntityOfPage":{"@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/"},"wordCount":425,"commentCount":0,"publisher":{"@id":"https:\/\/transportjournal.com\/es\/#organization"},"image":{"@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Bitkom_23.7.20.png","articleSection":["Forwarding &amp; Logistics","Regions"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/","url":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/","name":"Cada vez m\u00e1s personas en Alemania piden comida a domicilio - ITJ | International Transport Journal","isPartOf":{"@id":"https:\/\/transportjournal.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/#primaryimage"},"image":{"@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/#primaryimage"},"thumbnailUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Bitkom_23.7.20.png","datePublished":"2020-07-27T05:00:19+00:00","dateModified":"2025-12-15T11:32:40+00:00","breadcrumb":{"@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/#primaryimage","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Bitkom_23.7.20.png","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/12\/Bitkom_23.7.20.png"},{"@type":"BreadcrumbList","@id":"https:\/\/transportjournal.com\/es\/2020\/07\/27\/cada-vez-mas-personas-en-alemania-piden-comida-a-domicilio\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/transportjournal.com\/es\/"},{"@type":"ListItem","position":2,"name":"Cada vez m\u00e1s personas en Alemania piden comida a domicilio"}]},{"@type":"WebSite","@id":"https:\/\/transportjournal.com\/es\/#website","url":"https:\/\/transportjournal.com\/es\/","name":"ITJ | International Transport Journal","description":"Stay informed with the latest global news from the transport, logistics, and supply chain industries. Transport Journal delivers expert insights, analysis, and updates across shipping, aviation, intermodal, and forwarding.","publisher":{"@id":"https:\/\/transportjournal.com\/es\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/transportjournal.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/transportjournal.com\/es\/#organization","name":"Grupo Logismedia AG","alternateName":"Logismedia Group AG","url":"https:\/\/transportjournal.com\/es\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/transportjournal.com\/es\/#\/schema\/logo\/image\/","url":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","contentUrl":"https:\/\/transportjournal.com\/wp-content\/uploads\/sites\/2\/2025\/09\/Logo_ITJ.png","width":799,"height":326,"caption":"Grupo Logismedia AG"},"image":{"@id":"https:\/\/transportjournal.com\/es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/56456496\/admin\/dashboard\/","https:\/\/www.instagram.com\/logismediagroup\/","https:\/\/www.youtube.com\/@LogiamediaGroupAG"]}]}},"_links":{"self":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts\/18763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/comments?post=18763"}],"version-history":[{"count":1,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts\/18763\/revisions"}],"predecessor-version":[{"id":33842,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/posts\/18763\/revisions\/33842"}],"wp:attachment":[{"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/media?parent=18763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/categories?post=18763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/transportjournal.com\/es\/wp-json\/wp\/v2\/tags?post=18763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}