{"id":15544,"date":"2020-10-17T10:30:51","date_gmt":"2020-10-17T08:30:51","guid":{"rendered":"https:\/\/blog.brand-architecture.at\/2020\/10\/17\/sabrina-catalfamo-ist-neue-marketing-managerin-bei-swan\/"},"modified":"2025-12-15T12:22:04","modified_gmt":"2025-12-15T11:22:04","slug":"sabrina-catalfamo-ist-neue-marketing-managerin-bei-swan","status":"publish","type":"post","link":"https:\/\/transportjournal.com\/de\/2020\/10\/17\/sabrina-catalfamo-ist-neue-marketing-managerin-bei-swan\/","title":{"rendered":"Sabrina Catalfamo ist neue Marketing Managerin bei SWAN"},"content":{"rendered":"

Die SWAN GmbH hat personellen Zuwachs bekommen: Seit August 2020 verst\u00e4rkt Sabrina Catalfamo als Managerin f\u00fcr Marketing und Kommunikation das Management-Team des Softwarespezialisten f\u00fcr SAP-Logistik. In ihrer neuen Funktion m\u00f6chte die 30-J\u00e4hrige insbesondere die Marketingaktivit\u00e4ten optimieren und weiter ausbauen sowie Inbound-Marketing und Lead-Generierung st\u00e4rker fokussieren.<\/p>\n

(Augsburg) - Sabrina Catalfamo verantwortet das gesamte Marketing und Brandmanagement des SWAN Produkt-Portfolios. Sie plant, konzipiert und steuert s\u00e4mtliche Marketing- und Kommunikationsma\u00dfnahmen, darunter die Organisation von Events und Messeauftritten und die Koordination des gesamten Bereichs der Grafik und Druckproduktion. Au\u00dferdem entwickelt der Kommunikationsprofi die CRM-Toollandschaft weiter und unterst\u00fctzt die SWAN Vertriebsorganisation als zentrale Ansprechpartnerin.<\/p>\n

\u201eSabrina Catalfamo verf\u00fcgt \u00fcber ein breites Wissen und langj\u00e4hrige Erfahrung im Bereich direkte und indirekte Kommunikation. Mit ihr an Bord wollen wir unseren Erfolgskurs weiter fortsetzen und unsere Kompetenz im Logistiksektor ausbauen\u201c, sagt Alexander Bernhard, Gesch\u00e4ftsf\u00fchrer der SWAN GmbH.<\/p>\n

Berufliche Stationen<\/strong><\/h5>\n

Nach ihrer Ausbildung zur Kauffrau f\u00fcr Marketingkommunikation begann Catalfamo ein duales Studium bei der N\u00fcrnberger Unternehmensfamilie M\u00fcller Medien. Dort war sie zun\u00e4chst als Dialogmarketingmanagerin mit Schwerpunkt Onlinemarketing t\u00e4tig. Anschlie\u00dfend \u00fcbernahm die aktive Sportlerin die eigenverantwortliche Projektsteuerung und sp\u00e4ter Direktvermarktung von digitalen Produkten. Bevor sie zu SWAN kam, arbeitete Catalfamo beim ERP-Anbieter IFS Deutschland GmbH & Co. KG. In einem internationalen Team war sie dort vorrangig f\u00fcr die Messe- und Eventplanung, das HR-Marketing sowie Facebook Ads zust\u00e4ndig.<\/p>\n

\u201eMarketing ist eine sehr schnelllebige Disziplin. Mehr denn je m\u00fcssen sich Unternehmen an neue Trends und Gegebenheiten anpassen. Das gilt nat\u00fcrlich auch f\u00fcr die SWAN\u201c, so Sabrina Catalfamo. \u201eIch m\u00f6chte nicht nur einzelne Ma\u00dfnahmen isoliert voneinander umsetzen, sondern ineinandergreifende Schnittstellen schaffen, um den Nutzen einzelner Ma\u00dfnahmen zu maximieren.\u201c<\/p>\n

Das Besondere an SWAN<\/strong><\/h5>\n

Besonders positiv bei SWAN bewertet Catalfamo die vielf\u00e4ltigen Aufgaben, die t\u00e4glich neuen Herausforderungen und das hervorragende Arbeitsklima in einem jungen, engagierten Team. \u201eDas in den Unternehmenswerten festgesetzte \u201aTeamplay\u2018 spiegelt sich in der t\u00e4glichen Praxis wider. Alle Mitarbeiter arbeiten am Unternehmenserfolg und ziehen an einem Strang. Ich sch\u00e4tze zudem die famili\u00e4re Atmosph\u00e4re und gut ausgewogene Work-Life-Balance. Beides habe ich nicht immer als selbstverst\u00e4ndlich kennengelernt\u201c, f\u00e4hrt sie fort.<\/p>\n

https:\/\/swan.de<\/a>,<\/p>\n

Foto: \u00a9 SWAN GmbH<\/p>\n","protected":false},"excerpt":{"rendered":"

Die SWAN GmbH hat personellen Zuwachs bekommen: Seit August 2020 verst\u00e4rkt Sabrina Catalfamo als Managerin f\u00fcr Marketing und Kommunikation das Management-Team des Softwarespezialisten f\u00fcr SAP-Logistik. In [\u2026]<\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1559],"tags":[],"class_list":["post-15544","post","type-post","status-publish","format-standard","hentry","category-shipping-ports"],"acf":[],"yoast_head":"\nSabrina Catalfamo ist neue Marketing Managerin bei SWAN - ITJ | International Transport Journal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transportjournal.com\/de\/2020\/10\/17\/sabrina-catalfamo-ist-neue-marketing-managerin-bei-swan\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sabrina Catalfamo ist neue Marketing Managerin bei SWAN - ITJ | International Transport Journal\" \/>\n<meta property=\"og:description\" content=\"Die SWAN GmbH hat personellen Zuwachs bekommen: Seit August 2020 verst\u00e4rkt Sabrina Catalfamo als Managerin f\u00fcr Marketing und Kommunikation das Management-Team des Softwarespezialisten f\u00fcr SAP-Logistik. 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