Delivering fashion in the Far East
Kerry Logistics Network has been appointed as the new freight partner and supply chain manager of Farfetch, a luxury fashion platform. In supporting Farfetch’s Reebok-New Guards Group partnership, Kerry Logistics will strengthen the company’s business in the Far East. Farfetch is present in 190 countries and hosts 1,400 luxury brands and boutiques on its platform.
Kerry Logistics is expanding its fashion e-commerce fulfilment operations. It has implemented Kool Bee sorting robots at sites in Hong Kong, Tianjin, and Dongguan to boost speed, productivity, and accuracy in its logistics operations.
“Our strong Asian network and expertise in the fashion and lifestyle sector were integral in developing a new supply chain model for the Reebok partnership,” said Emma Rowlands, strategic sales director, Kerry Logistics UK. (mk)