European Cargo Logistics (ECL) from Lübeck Celebrates 25 Years
Jul 18, 2024 at 1:09 PM
Promoting and Living Sustainability Are Not the Same
Jul 18, 2024 at 1:40 PMFor 135 years, the Carhartt brand has stood for durable workwear and accessories. Just in time for its anniversary year, the traditional company announces its collaboration with the furniture moving company Haberland. This support represents a significant step for Carhartt in deepening and expanding relationships with local businesses in the German market. All employees of Haberland, a medium-sized moving and logistics company from Göttingen, will be equipped with Carhartt workwear in the future.
(Weil am Rhein/Göttingen) “The collaboration with Haberland furniture moving company emphasizes our commitment to supporting local businesses and providing important industries with high-quality and robust workwear,” explains Marga Stehmann, Marketing Manager of Carhartt EMEA/PAC. “This step not only strengthens our presence in Germany but also promotes our core values of quality and reliability in key economic sectors.”
The managing director of Haberland furniture moving company, Romina Wolff, emphasizes the importance of this support for her company: “It is a great honor and an enormous responsibility to have Carhartt by our side. Equipping our employees with Carhartt workwear symbolizes our appreciation for their hard work and our commitment to their well-being and satisfaction at the workplace.”
As part of this support, the 20 employees of Haberland have been equipped with selected Carhartt products. High-quality workwear is essential in the furniture moving industry as it enhances employee comfort and thus directly contributes to efficiency and productivity. Robust and functional clothing helps employees perform their tasks optimally under various conditions.
Strengthening Brand Values through Mutual Support
The relationship formed between Carhartt and Haberland furniture moving company not only strengthens the market position of both companies but also allows them to solidify their respective brand values through mutual support. Carhartt has been bringing experience in manufacturing workwear since 1889. Haberland furniture moving company, founded in 1970, complements this partnership with over five decades of expertise and an innovative approach in the furniture moving industry.
Photo: © Carhartt/PR






