ShiftX Shopping Network Strengthens in GB and Hong Kong

ShiftX GmbH, an alliance of cooperating cargo owners, is further advancing its international expansion. Within a few weeks, two new business units have been established in Great Britain and Hong Kong to significantly enhance the global presence and service capabilities of the network.

(Düsseldorf) With the establishment of OriginX, a joint venture between shiftX and the Chinese logistics provider Unitrans, the company is marking an important milestone in the development of its operational structures under a common brand umbrella. The new unit will commence operations on October 1, 2025, and will serve as a central hub for the coordination, performance management, and strategic oversight of all origin locations in Asia.

“By joining forces, we strengthen our network in the Asian region, create shared best practices while maintaining local expertise, and initiate the technical transformation towards a more data-driven organization,” explains Stephan Schiller, Managing Partner of shiftX. “OriginX will thus become the unified platform for future growth – not only for our organization but also for each individual member of our alliance.”

The transitions in Hong Kong and Shanghai are expected to be completed by October and November 2025, respectively. Further details regarding functions and leadership positions will be announced in the coming weeks.

New Business Unit in Great Britain Already Active

Previously, shiftX had formed a partnership with the British supply chain consulting company Evolution Supply Chain Ltd. This led to the creation of the new unit shiftX BCO Network Ltd., based in Manchester, which has already commenced operations under the leadership of Keith Gaskin.

British cargo owners (BCOs) now have the opportunity to join the shiftX network. This not only enhances the competitiveness of shiftX’s network but also offers British companies a unique solution – in line with the motto: “Stay unique, stronger together.”

Photo: © ShiftX